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Brand Development Manager
1 month ago
We are a rapidly growing, innovative wellness brand based in the United States, dedicated to inspiring and empowering people to take charge of their health with the highest quality supplements possible. We're seeking a dynamic and organized Brand Development Manager to join our vibrant team and play a key role in driving our marketing initiatives to the next level. The Brand Studio Manager will play an integral role in building the Vimergy brand creative studio, a key function within the Brand Marketing team.
Key relationships
Internal: Brand Studio members, ecommerce team, product development team, legal and production
External: freelancers, production managers, vendors, agencies, graphic designers, copywriters, content makers
ESSENTIAL FUNCTIONS:
The Brand Development Manager will oversee the planning, execution, and delivery of marketing campaigns and initiatives across multiple channels. This role requires an upbeat and organized thinker with strong project management skills and the ability to work collaboratively across teams, ensuring projects are completed on time, within scope and on budget. You will be working closely with brand studio functions, as well as marketing, e-commerce, product, and sales teams to deliver impactful campaigns that drive brand growth, increase customer engagement and enhance our market presence.
- Project Management. Define project scope, objectives, and end-to-end deliverables in collaboration with Brand Manager and cross-functional teams. Lead creative development process and ensure alignment with brand strategy.
- Timeline and Budget Management. Develop and manage Brand Studio project plans, timelines, and budgets.
- Cross Functional Coordination. Coordinate cross-functional collaboration for brand initiatives.
- Campaign & Process optimization. Monitor project progress and address issues to ensure timely delivery.
Vendor and resource management. Manage project resources and relationships with external partners (agencies, freelancers)
Perform other related duties as assigned.
SKILLS:
Essential skills:
- Strong project management skills with a focus on brand development and management
- Excellent communication and collaboration skills
- Creative thinking and problem-solving abilities
- Attention to detail and ability to maintain brand consistency
- Marketing and communication environment understanding
- Proficiency in project management tools and software
- Ability to work under pressure and apply flexibility as needed to achieve Company goals.
- Able to remain on task and meet deadlines
- Ability to thrive in a dynamic entrepreneurial environment.
KEY PERFORMANCE INDICATORS (KPI):
The ability to determine business needs and objectives for specific Brand campaigns
The development and launch of successful Brand deliverables as per specifications, and within budget
The application of time management skills and the proven ability to meet deadlines
The ability to create deliverables that contribute to the financial success of the business
The cultivation of Interpersonal relationships, building and maintaining strong lines of communication and teamwork across all levels of the organization
QUALIFICATIONS AND EDUCATION REQUIREMENTS:
Essential attributes:
- Passion for branding and brand management
- Ability to work effectively in a fast-paced environment
- Flexibility and adaptability to changing priorities
- Strong organizational skills and ability to multitask
- Team player with a positive attitude and willingness to learn
- 5+ years' experience in brand or agency project management
- Expert level knowledge of Microsoft Office (Word, Excel, PPT, Outlook)
- Exceptional verbal, written and report presentation abilities
PHYSICAL REQUIREMENTS:
Prolonged periods of sitting at a desk and working on a computer
Must be able to lift up to 15 pounds if needed.
ABOUT VIMERGY:
An Australian woman made a life-changing discovery about her physical well-being. She nurtured herself back to good health by selectively eliminating problematic foods, while adding in pure and specific supplementation. This simple, yet impactful approach helped to turn her health around and she decided to share her knowledge, so others could benefit from it.
Her husband also underwent a wellness transformation of his own. He worked tirelessly to strengthen his mental health, while losing 200 lbs. in the process. Supplementation played a key role here, too.
Their journeys to heal body and mind led them to help hundreds of thousands of people worldwide to do the same. Together, they founded Vimergy and created an assortment of clean, potent, dietary formulations that define a new industry standard.
We're a small team with big ambitions and aspirations. Our business is a Unicorn in the making, one with purpose at its core. We currently serve customers in 31 countries on Vimergy.com, partner websites and global marketplaces like Amazon, Lazada, Shopee and Mercado Libre.
We use state-of-the-art analytics to reach these customers and we rigorously measure our performance through metrics that exceed those used by some Fortune 100 companies.
Our exceptionalism shows in our numbers. In 2023, we served 2x as many customers as we did in 2022. In 2024, our sales have grown 3x faster than our competitors, and our team has grown 7x over the past two years.
Vimergy global headquarters is located in vibrant South Florida, where our modern office is designed to maximize collaboration, innovation and speed-to-serve. We encourage our employees to experiment and surprise themselves with the impact they can make on our company, our community and our world by serving with purpose.
If you're looking for an innovative, purpose-driven, fast-paced business come and join us. Be part of a team that embodies personal and professional advocacy and empowerment.