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Lead Consumer Engagement Specialist
2 months ago
The role demands a dynamic individual capable of thriving in diverse and fast-paced settings, including warehouses and off-site venues. The ideal candidate should be adept at performing tasks autonomously as well as collaboratively, demonstrating a willingness to learn and flexibility in scheduling, including availability on weekends and holidays. A positive demeanor, outstanding verbal communication skills, and exceptional spatial awareness are essential. This individual must be organized, adaptable to new challenges, and possess the ability to safely operate various tools and equipment.
- Engage in and support product samplings and promotional activities.
- Facilitate consumer trials of Monster Energy Drink products.
- Effectively convey the Monster brand narrative to consumers.
- Assist in generating leads for the Sales Division.
- Foster and enhance relationships with key accounts.
- Build a network of influential contacts.
- Support sales initiatives through event sampling and merchandising as required.
- Assist the National Events Team with the setup and dismantling of event structures, including but not limited to trade shows and festivals.
The Lead Consumer Engagement Specialist will undertake various roles and responsibilities, including but not limited to:
Consumer Engagement
- Oversee and support sub-brand teams and promotional activations (e.g., Hydro, NOS, and Reign).
- Maintain comprehensive knowledge of the Monster Energy brand portfolio.
- Assist with administrative tasks such as scheduling, reporting, and training.
- Plan and manage all facets of event and sampling logistics: pre-event, during, and post-event duties, including personnel management and product distribution.
- Contribute to the planning and execution of marketing events and programs by researching and managing local partnerships.
- Safeguard program materials and assets of Monster Energy Company (including storage facilities and inventory).
- Actively promote trials of Monster Energy brands through innovative sampling strategies.
- Distribute promotional materials to reinforce brand loyalty among consumers.
- Adhere to shift schedules and arrive punctually.
- Utilize and manage equipment such as staging platforms and tents.
- Uphold brand standards and wear the appropriate uniform.
- Exhibit professionalism and proactive communication with consumers, team members, and event organizers.
- Respond promptly to requests from the Consumer Engagement Marketing Team Lead and Regional Field Manager.
- Possess basic knowledge of hand tools necessary for the role.
- Adapt to various work environments and weather conditions.
- Work effectively both independently and as part of a team.
- Perform additional duties as assigned.
- Merchandise Monster Energy products in designated areas.
- Conduct regular store visits to ensure product availability according to schematics.
- Verify that all promotional materials are displayed accurately at retail locations.
- Utilize app-based tools to transmit daily account data.
- Restock Monster Energy products in assigned stores on a daily basis.
- Report on product availability and daily activities using an app-based reporting platform.
- Manage program materials and assets responsibly.
- Communicate any store personnel issues to the Consumer Engagement Team Lead.
- Availability to work 40 hours per week, including evenings, weekends, and holidays.
- Outgoing personality with comfort in engaging consumers at events.
- Ability to stand for extended periods.
- Strong organizational and time management skills with the capability to handle multiple tasks.
- Proficiency in Word, PowerPoint, Outlook, and Excel, along with internet navigation skills.
- Willingness to travel overnight as needed.
- Capability to lift up to 75 lbs. and occasionally 100 lbs.
- Possession of a valid Driver's License and a clean driving record.
- Ability to operate a box truck (up to 24”).
- Current vehicle insurance.
- Minimum age of 21 years.
- Forklift certification or willingness to obtain certification.
- Ability to work independently with minimal supervision.
- Physical capability to push, pull, and lift equipment during shifts.
- Willingness to bend and climb as necessary.
- This is a Full-Time position (up to 40 hours per week) with a 12-week assignment that may lead to permanent employment.
The salary for this position is USD 22.00 per hour.
Monster Energy is an Equal Opportunity Employer, committed to fostering a diverse and inclusive workplace.