Content Programming Manager

4 days ago


Concord, New Hampshire, United States AEG Full time
Job Title: Manager, Content Programming

NASCAR is seeking a talented professional to join our team as a Manager, Content Programming. This role is responsible for leveraging our extensive portfolio of new original-content and historical video archives to program the NASCAR Channel (FAST).

Key Responsibilities:
  • Day-to-day scheduling operations of the NASCAR Channel (FAST), a 24/7 ecosystem, utilizing NASCAR's extensive content portfolio.
  • Manage the program scheduling system to input and communicate the live on-air schedule, ensuring all programs and partnership inventory air as scheduled, and overseeing VOD content options for the digital streaming platforms.
  • Develop and maintain a thorough understanding of NASCAR's content inventory both historic and current programs.
  • Contribute to the short-term and long-term strategic planning of the NASCAR Channel. Identify opportunities for programming stunts and initiatives and make specific recommendations that will increase viewing.
  • Track the performance of the FAST channel programming, monitor industry-wide trends for emerging video content platforms, and use data to drive strategic scheduling decisions.
  • Coordinate content delivery with producers and the library team, gather program descriptions, and manage an inventory list of available content.
  • Collaborate with key internal groups on a cross-platform content strategy, specifications, and optimizations.
  • Serve as a liaison and manage relationships with distribution partners including marketing and messaging.
  • Create and maintain key business planning materials for the NASCAR Channel to provide quarterly and/or annual reports.
  • Ensure the execution of any third-party content partnerships for the channel.
Requirements:
  • Bachelor's degree (B.A.) from a four (4) year college or university and a minimum of five (5) years of current experience in broadcast, cable, or digital programming; or an equivalent combination of education and experience.
  • Proficient in all Company-provided hardware and software.
  • Knowledge of CRM software and reporting platforms.
  • Experience with Adobe Photoshop, Premiere, After Effects, or other similar multimedia software suites is a plus.
  • Detail-oriented with excellent verbal and written communication skills.
  • Strong organizational and prioritization skills.
  • Ability to multi-task and work in a busy environment.
  • Adept at editing or writing compelling titles and descriptions and creating engaging thumbnails for VOD content.
  • Willing and able to work flexible hours, including early mornings, late nights, weekends, holidays, and special events/instances.
  • Strong broadcast, cable, or streaming platform acumen.
  • Experience working across teams and with multiple stakeholders.
  • Experience in Sports media is a plus. Working knowledge of stockcar racing is preferred.


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