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Business Marketing Analyst

2 months ago

Minneapolis, Minnesota, United States Onsite Dental Full time
About the Role

We are seeking a highly skilled Business Marketing Analyst to join our team at Onsite Dental in Minneapolis, MN. As a key member of our team, you will play a pivotal role in driving our expansion by partnering with our Business Development and Marketing teams to build a more efficient and effective sales pipeline.

Key Responsibilities
  • Research and map key sales lists, leads, and accounts using LinkedIn and other software tools to provide valuable insights to our Business Development team.
  • Conduct cold outreach and prospecting efforts to generate meetings and leads for the Business Development team, focusing on employer prospects and consultants/brokers.
  • Develop strategic marketing campaigns consisting of well-written content and/or imagery to deploy to our prospect database, minimizing the need for excessive Marketing department intervention.
  • Partner regularly with Business Development and Marketing teams to collaborate on special and/or urgent projects, ensuring seamless communication and execution.
  • Assist with conference and event support (both virtual and in-person events) to drive maximum promotion and participation, highlighting our onsite dental services and their benefits.
  • Stay informed about industry trends, competitor activities, and market conditions to identify opportunities for growth and inform business decisions.
Requirements
  • Excellent interpersonal and communication skills, with a strong ability to write and market effectively.
  • Self-motivated and results-oriented, with a minimum of 5 years of experience in a sales or marketing role.
  • Proficient in CRM software (HubSpot preferred), LinkedIn Sales Navigator, Canva, and Microsoft Office Suite.
  • Bachelor's degree in Business, Marketing, healthcare, or a related field (preferred).
  • Comfortable building presentations using PowerPoint and using Excel, with occasional travel for events/conferences/internal events (5% or less expected).
About Onsite Dental

We are an Equal Opportunity Employer, committed to diversity and inclusion. We support a drug-free workplace and offer a dynamic and challenging environment for our employees. Our position descriptions do not create, express, or imply a contract or any other legal rights between Onsite Dental and any staff member, nor guarantee employment or specific duties for any specific duration.