Brand Marketing Director
3 weeks ago
We are seeking an experienced Brand Marketing Director to lead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and implementing effective brand strategies that engage our target audience and build lasting relationships.
The successful candidate will have a proven track record in brand marketing, with a strong understanding of market trends and consumer behavior. You will work closely with our cross-functional teams to ensure alignment and maximize the impact of our marketing initiatives.
This is a fantastic opportunity to join a dynamic organization and make a meaningful contribution to our success. If you are a strategic thinker with excellent leadership skills and a passion for brand marketing, we encourage you to apply.
Key Responsibilities:
- Develop and implement comprehensive brand strategies that align with our business objectives.
- Lead cross-functional teams to execute marketing campaigns and ensure consistency across all touchpoints.
- Collaborate with internal stakeholders to gather insights and inform marketing decisions.
- Analyze market trends and consumer behavior to identify opportunities for growth and improvement.
- Budget Management: Manage the marketing department's budget, ensuring alignment with strategic priorities and financial goals.
- Policy and Reporting: Draft and implement marketing policies, and provide regular updates to senior leadership, the Board of Directors, and at organizational events.
- Cross-Department Collaboration: Work closely with other departments to ensure alignment of messaging and marketing efforts across the organization.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field. A relevant master's degree is a plus.
- At least 5 years of experience in brand marketing, with a proven track record in strategic planning, team leadership, and campaign execution.
- Leadership Skills: Strong ability to lead, inspire, and develop a marketing team, fostering a culture of collaboration and creativity.
- Creative & Strategic Thinking: Experience in both creative and analytical aspects of marketing, including digital, traditional, and content strategies.
- Communication Skills: Excellent verbal and written communication skills, with the ability to craft clear and compelling messaging.
- Analytical Skills: Strong ability to analyze data and market trends to inform strategy and improve marketing efforts.
- Collaborative Mindset: Emotionally intelligent, approachable team-oriented leader who works effectively across departments to achieve organizational goals.
What We Offer:
- Competitive Salary: $67,936 – $101,905 annually, based on experience.
- Comprehensive Benefits Package: Including health insurance, retirement plan, paid time off, and much more.
- Impactful Work: Your efforts will directly contribute to increasing Member engagement and fostering long-term loyalty.
- Supportive Environment: Work with a team that values your contributions and supports your professional growth.
- Growth Opportunities: Gain valuable experience and advance your career in a dynamic and rewarding field.
- A Rewarding Career: Be part of a team dedicated to making a difference in the lives of our Members and the communities we serve.
About Hoosier Hills Credit Union:
We are a not-for-profit financial cooperative that serves the financial needs of our Members by providing competitive products and services. Our mission is to be better for our Members by making a positive difference in their lives and the communities we serve.
Educational Background: Bachelor's degree in Marketing, Communications, or related field. A relevant master's degree is a plus.
Estimated Salary: $83,555 - $122,223 per year based on experience.
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