Product Marketing Manager

1 week ago


New Bedford, Massachusetts, United States Werfen Full time
Job Title: Group Product Manager - Medical Device

Werfen is a leading company in specialized diagnostics, with a strong presence in Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. We are seeking a highly skilled Group Product Manager to oversee the day-to-day management of our marketing staff for the product line.

Key Responsibilities:
  • Prepare and execute strategic marketing activities and programs for all supported products.
  • Provide marketing assistance and support to affiliates, distributors, and customers.
  • Contribute to planning and creation of advertising and promotional materials and technical information.
  • Promote the generation of technical publications on products and applications.
  • Provide and oversee the analysis of competitive products, pricing, selling techniques, and market research to define and assess opportunities for new products.
  • Stay informed about developments and testing in the medical diagnostic industry as they apply to our future marketing plans and products.
  • Coordinate cross-department efforts related to on-market analyzers and tests and production planning.
Requirements:
  • Bachelor's degree in a relevant technical discipline, such as medical technology or biomedical engineering.
  • Minimum 5 years of experience in product marketing, marketing, and/or sales management.
  • Practical knowledge of Hemostasis or Critical Care as it relates to the assigned product line.
What We Offer:

Werfen is an Equal Opportunity employer and is committed to a diverse workplace. We strictly prohibit unlawful discrimination, harassment, or retaliation based on an individual's protected characteristics. If you have a disability and need an accommodation in relation to the online application process, please contact us for assistance.



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