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Marketing Coordinator for Field Operations

2 months ago

Medford, New York, United States Dental Care Alliance Full time

Position Overview:

Dental Care Alliance is seeking a dedicated Field Marketing Coordinator to join our team in the New York region. This hybrid role focuses on developing and implementing strategic B2B marketing initiatives aimed at enhancing patient referrals and ensuring treatment completion through effective networking and relationship management with local dental practices and healthcare professionals.

Please note that this position requires on-site presence across various dental practices in the designated area.

Compensation for this role ranges from $60,000 to $70,000.

Key Responsibilities:
The primary objective is to promote and represent the brand effectively to its target audience. The essential duties include:
  • Brand Advocacy: Serve as a passionate representative for the practices and uphold their values.
  • Content Development: Visit practices to capture engaging photos and videos, and create social media content that highlights the services offered.
  • Event Coordination: Actively participate in events, trade shows, and promotional activities, assisting with giveaways and marketing efforts.
  • Market Insights: Gather feedback from practice managers and relay it to the marketing team. Provide insights on market trends, consumer preferences, and competitor activities.
  • Social Media Engagement: Identify local influencers and collaborate with the brand team to enhance online presence.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Strong analytical and problem-solving skills.
  • Ability to interpret competitor strategies and consumer behavior.
  • Exceptional written and verbal communication abilities.
  • Proficient in building relationships through effective interpersonal skills.
  • Capable of analyzing large data sets and deriving meaningful insights.
  • Excellent organizational skills with a keen attention to detail.
  • Experience in planning and executing events.
  • Ability to thrive under pressure and meet tight deadlines.
  • Skilled in simplifying complex information for diverse audiences.
  • Proficient in Microsoft Office and adaptable to new software platforms.
  • Must possess reliable transportation and be willing to travel frequently.
  • Flexibility to work outside standard business hours as needed.

At Dental Care Alliance, we celebrate diversity and recognize the value it brings to our patients and team members. We are proud to be an equal opportunity employer, ensuring fair consideration for all qualified applicants without discrimination based on gender identity, race, ethnicity, religion, national origin, age, sex, marital status, disability, veteran status, sexual orientation, or any other protected category.

Our team thrives on the relationships we build with our patients and each other. We foster a culture of collaboration, innovation, and strong execution, essential for navigating the evolving landscape of dentistry.