Marketing Operations Manager

4 weeks ago


Chicago, Illinois, United States Randstad Full time
Job Summary

The Marketing Operations Manager will be responsible for analyzing marketing data, technology, and processes to streamline operations and support data-driven decision-making. This role involves workflow design, project management, and resource allocation, requiring a balance of strategic and operational understanding.

This position is on-site, and we are looking for a professional who wants to be a part of our amazing culture.

Key Responsibilities
  • Proficient in software that automates marketing processes, such as email campaigns, social media posting, and lead nurturing workflows.
  • Skilled in measuring, analyzing, and reporting on marketing performance to inform strategic decisions.
  • Experienced in working with CRM systems to accurately report customer behaviors and preferences, enabling personalized and targeted marketing efforts.
  • Lead the selection, integration, and management of various marketing technologies used by the team.
  • Proficient in managing operational aspects of marketing, including workflow design, project management, and resource allocation.
  • Collaborating with cross-functional marketing teams to align operational and business goals.
  • Training and supporting cross-functional members on new tools and technologies.
  • Troubleshooting technical issues, managing data quality, and optimizing workflows.
Requirements
  • Exceptional communication skills for clearly articulating ideas and strategies.
  • Holistic thinking to identify connections between different processes.
  • Interdisciplinary mindset for integrating marketing and technology knowledge.
  • Strong leadership and mentorship capabilities.
  • Problem-solving approach that emphasizes research and data analysis.
  • Bachelor's degree in marketing, communications, or a related field.
  • 5+ years' experience in marketing operations and/or expertise in marketing automation, marketing analytics, and marketing project and process management.
Work Environment

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.

This position requires 15 - 25% travel where creative support is required.

Location: Chicago, Illinois

Job Type: Permanent

Salary: $120,000 - $135,000 per year

Work Hours: 8am to 4pm

Education: Bachelors



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