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Global Social Media Manager
2 months ago
The Ladders promotes a flexible work environment with a blend of in-office and remote work options.
ABOUT US
The Ladders is a prominent organization specializing in career advancement and job placement services, operating in numerous countries. With a rich history of over three decades, we are fueled by our relentless pursuit of innovation and excellence. Our teams are dedicated to creating impactful experiences that enhance professional journeys. As a key player in the industry, we cultivate a supportive and inclusive atmosphere that empowers every employee to aspire for greatness.
At The Ladders, we prioritize a culture of belonging. We embrace diversity and strive to ensure that every team member feels appreciated, respected, and heard. By fostering collaboration and curiosity, we understand that our unique perspectives are our greatest strength.
In an era where digital engagement is paramount, the Social Media division is essential in shaping our brand's online presence and audience interaction. The primary goal of this team is to enhance brand visibility and foster brand loyalty.
Role Responsibilities
Your Contributions:
- Uphold The Ladders' position as a leader in the social media landscape.
- Skillfully blend creativity with analytical insights to develop social media strategies that align with business, marketing, and sales goals.
- Collaborate with global market teams to create localized social media plans, campaigns, and influencer collaborations, including developing guidelines and performance reports.
- Enhance and expand social media channels by leveraging trends and producing engaging content.
- Generate thoughtful, innovative, and entertaining content for brand, product, and lifestyle initiatives, in partnership with our creative and digital teams.
- Oversee community management: engage with our global audience and respond to inquiries, while working closely with customer service teams to ensure a consumer-focused experience.
- Establish key social media performance indicators and manage comprehensive reporting to assess the effectiveness of campaigns on a weekly, monthly, and quarterly basis.
The Global Social Media Manager will play a crucial role in elevating The Ladders' brand presence as we expand our reach and influence across various platforms and markets, contributing significantly to our major product launches.
Physical Requirements:
- Ability to remain in a stationary position for extended periods.
- Light to moderate lifting may be necessary.
- Regularly required to stand, sit, reach, stoop, kneel, and operate a computer and other office equipment.
WHO YOU ARE
You possess:
- 3-5 years of experience in social media, influencer marketing, communications, or related fields; experience in the beauty industry is a plus.
- A comprehensive understanding of various social media platforms and their advertising features.
- Exceptional copywriting skills with the ability to adapt editorial tone effectively; editorial or copywriting experience is essential.
- Strong analytical capabilities to assess content effectiveness and program success.
- Creative judgment to identify engaging and on-brand content.
- Media and advertising experience is advantageous.
- An early adopter of social trends with a passion for creativity.
- A resourceful problem-solver with a keen eye for detail.
- Highly organized and capable of multitasking in a dynamic environment.
- Familiar with digital media metrics and monitoring tools.
- Proficient in technical skills including Excel and PowerPoint; knowledge of photography and video editing is a plus.
- The ability to collaborate effectively with internal and external stakeholders.
- Excellent project management skills, ensuring timely alignment with partners.
- Strong written and verbal communication abilities.
- A proactive approach to process improvement and innovative working methods.
- A genuine interest in the beauty industry.
- A creative mindset with a limitless approach.
- Language proficiency in English; knowledge of additional languages is a plus.
WHAT WE OFFER YOU
Training & Development
- Access to sponsored training and workshops for personal and professional growth.
- Networking opportunities within the community.
- Participation in internal initiatives focused on diversity and sustainability.
- Access to professional counseling and mental health resources.
- Comprehensive paid time off policies.
- Remote work options to enhance work-life balance.
- Assistance with fertility services and parental leave.
- Comprehensive medical, dental, and vision coverage.
- 401k plan with company matching.
