Sports Marketing Director

3 weeks ago


Portland, Oregon, United States Learfield Full time
Job Title: General Manager

Learfield is seeking a highly skilled General Manager to lead our Oregon State University sports property efforts. As a key member of our team, you will be responsible for driving revenue growth and delivering exceptional results.

Key Responsibilities:
  • Develop and execute strategic business plans to meet revenue goals and client objectives
  • Partner with the Regional Vice President to develop an annual fiscal budget and ensure sales team effectiveness
  • Supervise broadcasting talent and work closely with Learfield operations/production staff to ensure high-quality programming and presentation
  • Recruit, manage, and train support staff, including coordinators, game day assistants, and third-party vendors
  • Develop and model a strong team-based selling culture, recognizing and rewarding encouragement and partnership
Requirements:
  • 8+ years of experience selling comprehensive integrated sports marketing partnerships
  • Strong knowledge of digital marketing, including social media, content marketing, and performance analytics
  • Able to develop and execute strategic plans to meet short and long-term business objectives
  • Effective time management and multitasking skills
  • Previous experience in sports and/or higher education preferred
About Learfield:

Learfield unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. Our people-first culture is the foundation of our business, and we prioritize building meaningful relationships with our employees, partners, and fans.

We offer a full spectrum of benefits for eligible employees, including medical, dental, vision, and 401(k) plans. Learfield is an Equal Opportunity Employer and welcomes qualified applicants from diverse backgrounds.



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