Paid Media Strategist

3 weeks ago

New York, New York, United States Direct Agents Full time
About the Role

We are seeking an experienced Paid Media Strategist to join our team at Direct Agents. As a key member of our client experience team, you will partner with clients on both a strategic and tactical level to drive critical success for their businesses.

Responsibilities
  • Act as a primary point of contact for assigned client accounts
  • Develop a deep understanding of each client's business, industry, and competition
  • Lead the media strategy and planning process
  • Work with paid media execution teams to guide media optimization and implement experimentation strategy
  • Interpret results from various analytics sources to ensure clients' goals are being met and identify areas for improvement
  • Lead weekly/bi-weekly client status calls, quarterly business reviews, and other client meetings
  • Advance relationships with clients and identify account growth opportunities
  • Bring strategic and innovative ideas to client engagements based on client goals and understanding cross-channel marketing dynamics
  • QA all client-facing deliverables
  • Oversee account and specialist teams on a project and client basis
Requirements
  • 4-6 years of experience in Paid Social and/or Paid Search Marketing, preferably with e-commerce/entertainment/direct response clients
  • Comfortable handling raw data and identifying trends
  • Excellent analytical and problem-solving skills
  • Strong proficiency in Microsoft Excel
  • Expert understanding of customer acquisition and direct response online marketing a plus
  • An entrepreneurial spirit, strong work ethic, and proven track record for taking initiative
  • A 'big picture' perspective, but immediately willing to 'roll up your sleeves,' and do whatever it takes to get the job done
  • Excellent written and verbal communication skills with the ability to communicate effectively across all levels
  • Ability to prioritize tasks, multitask, and manage time efficiently
About Direct Agents

We are a certified minority-owned business with a people-first culture. Our team is dedicated to empowering our employees to directly impact their growth and success. We offer a competitive salary, bi-annual bonus pay, and a comprehensive benefits package, including health, dental, vision, and mental health benefits.

We believe in continuous learning and offer regular performance reviews and growth path check-ins. Our team members have access to cutting-edge practices, future-forward AI, and personalized career development opportunities. We are proud to be a 7x winner of Crain's Best Places to Work and a finalist in Digiday's Work Life Awards.

Our office is located in the heart of the Flatiron District, and we offer a dog-friendly environment, regular team building and celebrations, and an inspiring atmosphere with supportive colleagues and innovative projects.

  • Paid Media Strategist

    1 month ago

    New York, New York, United States Direct Agents Full time

    About the RoleWe are seeking a highly skilled and experienced Paid Media Strategist to join our team at Direct Agents. As a Paid Media Strategist, you will play a key role in developing and executing strategic plans to drive business growth and achieve client goals.Key ResponsibilitiesDevelop and execute media strategies to drive business growth and achieve...

  • Paid Social Media Strategist

    6 days ago

    New York, New York, United States GoodApple Full time

    Job Title: Paid Social StrategistWe are seeking a highly skilled Paid Social Strategist to join our team at Good Apple. As a Paid Social Strategist, you will be responsible for planning, managing, and optimizing social media advertising campaigns to meet client goals.Key Responsibilities:Media Strategy and Plan Development: Develop and execute detailed media...

  • Paid Search Senior Strategist

    2 weeks ago

    New York, New York, United States Socium Media Full time

    Job OverviewSocium Media is seeking a highly skilled Paid Search Senior Strategist to join our team. As a Paid Search Senior Strategist, you will be responsible for developing and executing paid search campaigns that drive business growth and revenue for our clients. You will work closely with cross-functional teams to understand client goals and develop...

  • Paid Media Strategist

    4 weeks ago

    New York, New York, United States Direct Agents Full time

    About the RoleWe are seeking a highly skilled Paid Media Strategist to join our team at Direct Agents. As a key member of our client experience team, you will partner with clients on both a strategic and tactical level to drive critical success for their businesses.ResponsibilitiesAct as a primary point of contact for assigned client accounts, developing a...

  • Media Strategist

    3 weeks ago

    New York, New York, United States Invisible North Full time

    About Invisible NorthInvisible North is a female-owned creative marketing agency headquartered in NYC with global reach. Our team of culturally fluent strategists, creatives, designers, and producers pushes the limits of possibility, championing creativity and building thoughtful experiences and content that solve business problems and bring brands to...

  • Media Strategist

    4 weeks ago

    New York, New York, United States Invisible North Full time

    About the RoleWe are seeking a highly skilled Media Strategist to join our team at Invisible North, a female-owned creative marketing agency headquartered in NYC with global reach. As a Media Strategist, you will play a key role in developing and executing custom media strategies to drive impact for our clients and build equity for their brands.Key...

  • Digital Content Strategist

    3 weeks ago

    New York, New York, United States Teal Media Full time

    Job Title: Senior Website Content StrategistWe are seeking a highly skilled Senior Website Content Strategist to join our team at Teal Media. As a key member of our Strategy & Data team, you will be responsible for developing and executing content strategies for mid-to-large complex website projects.Key Responsibilities:Drive the content strategy for website...

  • Digital Content Strategist

    4 weeks ago

    New York, New York, United States Teal Media Full time

    Job Title: Senior Website Content StrategistTeal Media is seeking a highly skilled Senior Website Content Strategist to join our team. As a key member of our Strategy & Data team, you will be responsible for developing and executing content strategies for mid-to-large complex website projects.Key Responsibilities:Drive the content strategy for website...

  • Creative Strategist

    2 weeks ago

    New York, New York, United States VX Media Full time

    Job Title: Creative StrategistVX Media is seeking a talented Creative Strategist to join their team. As a key member of the team, you will be responsible for developing innovative ideas and strategies that align with the company's goals.Job DescriptionThe successful candidate will possess a strong creative vision and the ability to conceptualize innovative...

  • Senior Media Strategist

    2 weeks ago

    New York, New York, United States IPG Mediabrands Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Media Strategist to join our team at IPG Mediabrands. As a Senior Media Strategist, you will be responsible for developing and executing media strategies that drive business growth and revenue for our clients.Key ResponsibilitiesDevelop and execute media plans that align with client...

  • Senior Vice President, Media Planning Strategist

    1 month ago

    New York, New York, United States Publicis Media Full time

    About Publicis MediaPublicis Media is a leading global agency network that harnesses the power of modern media to deliver client value and drive growth in a platform-powered world.We are a key business solution of Publicis Groupe, with a presence in over 60 countries and a team of over 23,000 employees worldwide.Job DescriptionThe Senior Vice President,...

  • Senior Media Strategist, Planning

    3 weeks ago

    New York, New York, United States Blue State Full time

    About the RoleWe are seeking a highly skilled Senior Media Strategist to join our team at Blue State. As a Senior Media Strategist, you will be responsible for developing and executing game-changing media strategies that tie engagement to the bottom line.Key ResponsibilitiesDevelop and implement digital and traditional advertising strategies across clients...

  • Paid Media Specialist

    2 weeks ago

    New York, New York, United States WITHIN Full time

    About the RoleWITHIN, a leading digital marketing agency, is seeking a Paid Media Manager to join our innovative team. We pride ourselves on breaking down silos within the marketing industry, and are looking for a candidate who excels at both client relationship management and possesses an in-depth understanding of the day-to-day skills involved in digital...

  • Digital Media Strategist

    2 weeks ago

    New York, New York, United States Univision Full time

    About the RoleWe are seeking a highly skilled Digital Media Strategist to join our team at Univision. As a key member of our National Advertising Sales & Marketing team, you will be responsible for overseeing the digital media strategy for clients from ideation to delivery.Your Key ResponsibilitiesDevelop and execute digital media campaigns that meet client...

  • Paid Search Strategist

    4 weeks ago

    New York, New York, United States Direct Agents Full time

    About the RoleWe are seeking a highly skilled Paid Search Strategist to join our team at Direct Agents. As a Paid Search Strategist, you will play a key role in driving the success of our clients' digital marketing campaigns.Key ResponsibilitiesDevelop and execute comprehensive paid search strategies to drive client goals and objectivesManage and optimize...

  • Paid Media Manager

    3 weeks ago

    New York, New York, United States WITHIN Full time

    About WITHINWITHIN is a pioneering Performance Branding company that partners with leading brands to drive business growth through innovative marketing strategies. Our integrated operating model breaks down traditional marketing silos, enabling us to work with clients in a collaborative and agile manner.About the RoleWe are seeking a Paid Media Manager to...

  • Digital Content Strategist

    3 weeks ago

    New York, New York, United States Teal Media Full time

    About the RoleWe are seeking a highly skilled Website Content Strategist to join our team at Teal Media. As a key member of our Strategy & Data team, you will be responsible for developing and executing content strategies for mid-to-large complex website projects.Key ResponsibilitiesDrive the content strategy for website projects, including discovery and...

  • Media Planning Strategist

    2 weeks ago

    New York, New York, United States Crossmedia Full time

    About CrossmediaCrossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.Job DescriptionWe're seeking a...

  • Media Planning Strategist

    2 weeks ago

    New York, New York, United States Crossmedia Full time

    About CrossmediaCrossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.Job DescriptionWe're seeking a...

  • Media Planning Strategist

    3 weeks ago

    New York, New York, United States Crossmedia Full time

    About CrossmediaCrossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.Job DescriptionWe're seeking a...