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Lead Marketing Strategist
2 months ago
Job Overview
As a Lead Marketing Strategist at Olsson, you will serve as a vital link between technical teams, utilizing your expertise in persuasive communication and strategic market engagement across various service areas.
Our team is composed of organized and resourceful project managers who oversee the marketing process from initial planning to final selection. Your Role
You will spearhead strategic initiatives and execute routine marketing tasks in accordance with established protocols, leveraging your understanding of the organization, its processes, and its methodologies to devise solutions for unique challenges.
This position may encompass responsibilities related to proposals, interview strategies, client events, award submissions, client insights, and market analysis.
Key Responsibilities:
- Develop and implement strategies and procedures to fulfill the marketing objectives of the team, positioning the firm to excel in securing and finalizing projects.
- Set, communicate, and adhere to deadlines; facilitate project-specific marketing strategy discussions; provide solutions to the firm’s ongoing marketing requirements.
- Address complex issues through your knowledge and experience, while mentoring junior staff members.
- Innovate and create content for diverse marketing initiatives.
- Utilize best practices to enhance project effectiveness, employing market research techniques to monitor trends and demands, and conceptualize event ideas, promotions, and oversee related activities.
- Plan and execute the creation of materials for marketing initiatives such as Statements of Qualifications (SOQs), proposals, and interview presentations, ensuring compliance with the firm’s standards.
- Conduct internal quality assurance and quality control reviews to guarantee a high standard of quality and precision in all marketing materials, analyses, and documentation.
- Collect, maintain, and analyze client intelligence data.
- Assist in identifying target markets and prospective clients, strategizing to cultivate relationships with these clients.
- Prepare and submit entries for industry awards.
We currently have an opening for this position and are considering candidates interested in joining our team.