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Admissions CRM Manager
2 months ago
The University of Massachusetts Medical School seeks a highly skilled Admissions CRM Manager to oversee the administration of its CRM system, Slate by Technolutions. This key role will serve as the primary point of contact for admissions staff and constituents, providing support for Slate and ensuring the system's optimal performance and efficiency.
Key Responsibilities- Oversee recurring and ad-hoc imports and exports, process automation, regular file transfers between Slate, PeopleSoft, and centralized application services (CAS), and other tasks to ensure system performance and maximize system efficiency.
- Design, test, format, quality assure, and analyze standard, customized, and ad hoc management reports as needed to support emerging initiatives at all phases of admissions funnels.
- Assist with analysis of data and statistics/projections as needed.
- Create and implement queries and processes to enable professional and operations staff to perform their daily responsibilities most efficiently and accurately.
- Supports, in conjunction with admissions liaisons, daily functions and processes for 6,000+ applications including student record maintenance.
- Oversee all data operational activities, including implementation, processes, trainings, and procedures of Slate.
- Apply technical expertise to support functionality and develop solutions for Slate, including reporting and analysis of system data.
- Ensure that data related to prospective students is collected, entered and maintained in a manner that effectively supports student relationship management and increases applicant yield.
- Assist in mining relevant data from Slate for use in data-driven decision making.
- Serve as the functional manager of Slate, liaise with internal and external CRM support providers, including admissions departments, University I.T. and Technolutions to test new functionality and upgrades to Slate as well as data security and integrity measures.
- Lead and leverage the expertise of admissions staff and technology partners to ensure applicant information at all stages of enrollment funnel is captured and managed strategically and in support of meeting enrollment goals.
- Support all Slate needs of the admissions teams, including but not limited to travel, events, application management, admission reading, portal building and decision letters.
- With direction from admissions leadership, manage queries and create reports for the purpose of measuring, analyzing, and assessing admission data and results.
- Collaborate with the Lead Admissions Marketing Specialist to develop, launch, and update communications using multi-channel outreach as needed for effective, competitive marketing and recruiting.
- Document processes, develop procedure manual, and provide support and CRM training to staff on an ongoing basis for the professional development of users.
- Build and update all Slate-hosted applications and forms.
- Maximize efficiency and accuracy with application review, scholarship programming and assignment, and decision release as needed using Slate's capabilities.
- Streamline processes, document workflows, and find opportunities for operational efficiencies within and between graduate schools and across the admission lifecycle.
- Maintain best practices and data standards to continually improve processes and outcomes.
- Bachelor's degree in a related field required. Master's degree preferred.
- Minimum of 3 years of experience in higher education or comparable field.
- Experience with development and management of Slate. Experience with the import and export of data preferred.
- Excellent technical, interpersonal, communication, organization and time management skills.
- Must possess a professional and service-oriented demeanor, including composure, tact, diplomacy, and discretion.
- Ability to work efficiently and calmly in a detailed oriented manner and deadline-driven environment.
- Demonstrated skills in prioritizing assignments to complete work in a timely fashion and ability to anticipate and plan for cyclical activities.
- Demonstrated knowledge of web development languages HTML and CSS. Experience with additional technical languages such as JavaScript, SQL, and XML preferred.
- Data management, including security and integrity, experience.
- Demonstrated ability to work independently and as part of a team.
- Demonstrated ability to work with diverse groups and populations.