Digital Business Strategist for Marketing Innovation

4 weeks ago


Neenah, Wisconsin, United States Kimberly-Clark Full time

About Us


Kimberly-Clark is a household name with over 150 years of market leadership, renowned for its legendary brands like Huggies, Kleenex, and Cottonelle. With millions of people using our products daily, we're constantly pushing the boundaries of innovation, growth, and impact.



Job Summary


We're seeking a highly skilled Digital Business Strategist to join our team in Neenah, USA. As a key member of our marketing innovation team, you'll play a crucial role in shaping our product vision, roadmap, and strategy. Your expertise will drive the development of new technologies, data analysis, and digital experiences that make a tangible difference in people's lives.



About You


We're looking for someone with 7+ years of experience in integrated marketing programs across multiple platforms. Your deep understanding of programmatic media, ad verification, retail media networks, eCommerce, and linear/OTT video will enable you to lead joint business planning with vendor/agency-partners in media, program-increment product planning, and global Community of Practice forums.



Key Responsibilities



  • Collaborate with global marketing and media program managers to define product features according to product vision, roadmap, and strategy.
  • Work closely with IT Platform Product Manager and Media Agency leads to create an Engineering delivery hybrid model.
  • Actively plan and prioritize the product feature backlog according to business value and clearly articulate priorities for the product team.
  • Lead Joint Business Planning (JBP) with vendor/agency-partners in media, program-increment product planning, and global Community of Practice forums.


About Our Benefits


At Kimberly-Clark, we offer a comprehensive benefits package, including great support for good health with medical, dental, and vision coverage options, flexible savings and spending accounts, diverse income protection insurance options, and additional programs and support for your education, adoption, relocation, or temporary childcare needs.



Salary Range


Based on your experience and qualifications, the estimated salary range for this role is $120,000 - $180,000 per year, depending on your location in the USA.



To Be Considered


Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.



Location


USA-WI-Neenah


Worker Type


Employee


Worker Sub-Type


Regular


Time Type


Full time



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