Paid Social Advertising Manager

4 days ago


New York, New York, United States AXNY Group Full time

Fashion, Beauty, and Lifestyle Advertising Expert Sought

AXNY Group, a leading fashion company, is seeking an experienced Fashion and Beauty Advertising Strategist to drive creative strategies for our fashion, beauty, and lifestyle brands. This individual will collaborate with the Senior Growth Marketing Manager to develop and execute paid media campaigns that align with brand objectives and drive measurable results.

About the Job

The ideal candidate will have extensive experience in creative best practices for major ad platforms such as Meta, TikTok, and Google Ads, and a keen eye for industry trends. They will lead the ideation process for new advertising campaigns, ensuring alignment with brand guidelines and creative best practices across Meta, TikTok, and Google Ads. Additionally, they will analyze and report creative performance metrics, utilizing tools such as Google Sheets/Excel, to optimize campaign effectiveness and inform future creative strategies.

Key Responsibilities
  • Develop and implement creative strategies for key product promotions across paid media channels.
  • Lead the ideation process for new advertising campaigns, ensuring alignment with brand guidelines and creative best practices across Meta, TikTok, and Google Ads.
  • Analyze and report creative performance metrics, utilizing tools such as Google Sheets/Excel, to optimize campaign effectiveness and inform future creative strategies.
  • Present insights and recommendations to internal stakeholders, utilizing tools such as Google Slides, to drive business outcomes.
  • Stay ahead of industry trends in the fashion, beauty, and lifestyle sectors, particularly on social platforms, and bring fresh ideas and innovative strategies to campaigns.

This role comes with a competitive $65k - $80k annually salary, depending on experience, and offers opportunities for professional growth and development in a dynamic and collaborative environment.



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