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Marketing Project Specialist

2 months ago

Marietta, Ohio, United States Westlake Services Full time
About Westlake Services
Westlake Services provides an opportunity to enhance your professional journey and career in a dynamic environment. Our mission is to improve lives through our products and our active role in the communities we serve.

Role Overview
The Marketing Coordinator is a versatile position within the Sales & Marketing division. This role requires a proactive individual capable of managing various projects concurrently, utilizing effective prioritization and time management skills. The Marketing Coordinator acts as a crucial link within the Sales & Marketing team, ensuring organized collaboration and communication with internal stakeholders, vendors, and clients. Both analytical and creative capabilities are essential for supporting product and corporate initiatives, ultimately driving sales growth and expanding brand reach in both new and established markets. We seek a detail-oriented, results-driven, and innovative team player for this supportive role.

Employee Benefits
  • Competitive salary
  • Bonus programs on a quarterly and annual basis
  • Comprehensive benefits from day one: Medical, dental, and vision coverage
  • Life insurance options, including dependent coverage
  • Short- and long-term disability plans
  • 401K matching with annual contributions
  • Employee Assistance Program (EAP)
  • Parental and caregiver leave
  • Scholarship opportunities for dependents
  • Tuition reimbursement
  • A vibrant work environment with ample opportunities for career advancement
  • And more

Key Responsibilities
  • Engage in creative initiatives, including brand management, product packaging, and content creation.
  • Oversee retail packaging projects from concept to final production, maintaining communication with vendors.
  • Coordinate community engagement and public relations efforts to showcase Westlake Services as a responsible corporate citizen.
  • Manage branded materials for company-wide distribution.
  • Serve as the voice of Westlake Services and its retail brands; develop and manage social media profiles in alignment with brand identity.
  • Organize tradeshow and retailer sample packaging.
  • Maintain a centralized database of product information and assets to support item creation and ensure accurate brand representation.
  • Conduct market research to assist in product and market development, contributing to the creation of compelling content and graphics.
  • Collaborate with partners to maintain the corporate website, including proofreading and content updates.

Qualifications
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 1-3 years of experience in a sales or marketing setting, including internships.
  • Strong written and verbal communication skills, with a preference for candidates with copywriting experience.
  • Ability to prioritize and manage multiple projects independently in a fast-paced environment.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, etc.).
  • Experience with graphic design software, particularly Adobe Creative Suite.

Behavioral Competencies
  • Leadership: Inspires others by envisioning the future and enabling team members to execute plans effectively.
  • Partnership Building: Proactively identifies opportunities to foster strategic relationships across teams and departments.
  • Coaching: Provides constructive feedback to help others develop essential skills.
  • Team Contribution: Actively participates in team efforts to achieve collective goals.
  • Commitment: Utilizes interpersonal skills to gain acceptance of ideas and plans while holding team members accountable.
  • Initiative: Takes prompt action to achieve objectives and exceed expectations.
  • Work Standards: Sets high performance standards for oneself and others, ensuring accountability for task completion.

Physical Requirements
While performing the duties of this position, employees are frequently required to sit, stand, walk, use hands for various tasks, and communicate effectively. Occasional stooping, kneeling, or crouching may be necessary.

Work Environment
The work environment typically has a moderate noise level, primarily in an office setting. Some tasks may require personal protective equipment (PPE) and exposure to outdoor elements. Occasional travel may be necessary.