Digital Marketing Strategist

3 weeks ago


Bethesda, Maryland, United States Concord Fragrances LLC Full time

**Job Title:** Digital Marketing Strategist

We are seeking a highly skilled Digital Marketing Strategist to join our team at Concord Fragrances LLC. In this role, you will be responsible for creating and implementing digital marketing campaigns that drive brand awareness, customer engagement, and sales growth.

The ideal candidate will have a strong understanding of digital marketing principles, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. You will work closely with our sales and product teams to ensure cohesive branding and messaging across all channels.

**Responsibilities:*

  • Plan, develop, and execute digital marketing campaigns across multiple platforms, including search engines, social media, email, and display advertising.
  • Monitor, analyze, and report on the performance of digital campaigns using tools like Google Analytics.
  • Create compelling and relevant content that aligns with brand goals and resonates with target audiences.
  • Manage and grow the company's presence on social media platforms by creating and scheduling engaging posts.

**Requirements:**

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-4 years of experience in digital marketing or related roles.
  • Proficiency in digital marketing tools and platforms such as Google Ads, Facebook Business Manager, Hootsuite, HubSpot, or similar.

**What We Offer:**

  • $80,000 - $110,000 per year, depending on experience.
  • Opportunities for professional growth and learning.
  • A collaborative and innovative work environment.


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