Data-Driven Digital Transformation Leader

5 days ago


El Segundo, California, United States Internet Brands Full time
About Internet Brands

Internet Brands is a pioneering online media and software services organization, focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. Headquartered in California, the company's award-winning consumer websites lead their categories and serve over 250 million monthly visitors.

With its powerful, proprietary operating platform, Internet Brands provides the flexibility and scalability to fuel its continued growth. As a portfolio company of KKR and Temasek, Internet Brands remains committed to innovation and excellence.

Job Description

We are seeking a seasoned Data-Driven Digital Transformation Leader to join our Los Angeles headquarters. This role plays a pivotal part in shaping and implementing a comprehensive tag and event strategy across all IB digital properties.

The ideal candidate will be an organized self-starter with a keen business sense and a passion for data. With experience in web analytics, you will thrive in a fast-paced environment and possess the vision to develop and implement a robust tag and event strategy that aligns with IB's overall digital goals.

Salary: We estimate the salary for this role to start at $100,000 and will depend on your skills, qualifications, and experience.

Required Skills and Qualifications
  • 5+ years of experience in web analytics in a multi-channel environment
  • Proficiency in Google Analytics 360 (GA4), Google Tag Manager, Looker (Data Studio), BigQuery, and Google Ads
  • Strong analytical skills and experience in dashboard creation (Tableau, Excel)
  • Strong project management skills with experience using enterprise project management tools
  • Excellent business and product sense
About You

You have prior experience working in a similar field and hold relevant certifications. Your expertise includes proficiency in JavaScript development and digital marketing campaigns. If you're passionate about driving business growth through data-driven insights, we encourage you to apply.



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