Digital Marketing Strategist

2 days ago


Pittsburgh, Pennsylvania, United States Thermo Fisher Scientific Full time
Job Summary

We are seeking a highly skilled Web and SEO/SEM Specialist to join our dynamic team. As a key member of our digital marketing team, you will be responsible for building, managing, and coordinating translation projects within Adobe Experience Manager (AEM), ensuring efficient workflow and quality output.

The ideal candidate will have a strong background in AEM and experience running digital advertising campaigns using SEM platforms such as Google Ads and Microsoft Ads. You will also be responsible for authoring and editing content directly in AEM, ensuring that all published content meets the company's quality and brand standards.

You will serve as a subject matter authority on AEM, providing mentorship and support to team members and partners. Additionally, you will generate programmatic/display and/or paid search media plans to achieve campaign objectives, setting business targets and forecasting budgets. Your analytical skills will be essential in monitoring success through analytics, driving new customer contacts and re-targeting opportunities.

You will collaborate with Marketing and Sales teams to support corporate and division campaigns, driving leads acquisition and incremental revenue. The successful candidate will also manage campaign setup procedures and ensure accurate and successful campaign activation, collaborating with agencies and other vendor partners.

A competitive compensation package, including an estimated salary of $95,000 - $125,000 per year, is available to the successful candidate. This role offers continuous learning and growth opportunities, allowing you to reshape the future of healthcare marketing.

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