Director of Digital Marketing Strategy

1 day ago


Tyler, Texas, United States Insight Global Full time
Director of Marketing Technology

We are seeking a seasoned marketing technology professional to lead our retail client's digital marketing efforts. The ideal candidate will have a deep understanding of digital marketing tools and platforms, as well as experience in implementing new marketing strategies in the retail sector.

Key Responsibilities:

  • Develop and execute digital marketing strategies to drive business growth
  • Manage and optimize marketing technology platforms, including CDPs, email marketing systems, and analytics solutions
  • Collaborate with cross-functional teams to ensure alignment and effective execution of marketing initiatives
  • Travel up to 15% to support client needs

Requirements:

  • 7+ years of experience in technology integration and digital marketing, preferably in retail
  • Deep understanding of digital marketing tools and platforms
  • Proven track record of success in running a successful DTC ecommerce business with significant year-over-year growth

About Insight Global:

Insight Global is a leading provider of technology and marketing services to the retail industry. We are committed to delivering exceptional results and building long-term relationships with our clients.



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