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Senior Business Analyst

2 months ago

Seattle, Washington, United States Rover Full time
About Us: At Rover, we are passionate about enhancing the bond between pets and their owners. Our mission is to simplify the experience of pet care by connecting pet parents with trusted sitters and walkers. Established in 2011, our platform serves communities across the US, Canada, and Europe, empowering pet care providers with the resources they need to thrive. We are recognized as one of the top workplaces in the region, thanks to our commitment to a vibrant and inclusive culture that values both our human and furry team members. Position Overview: We are currently seeking a Business Analyst III to support our Customer Retention Marketing and Blog initiatives, engaging with millions of unique users each month. This role requires a strategic thinker who can enhance our data infrastructure, drive impactful outcomes, and optimize our content strategy across various customer engagement channels. The ideal candidate will work independently to manage complex, cross-functional projects.

Key Responsibilities:

Develop and implement a comprehensive lifecycle data infrastructure, including measurement strategies such as A/B testing and real-time customer interaction datasets. Collaborate with the global brand team to refine our content across diverse channels, including email and organic platforms. Manage analytical functions for cross-sell initiatives, expanding our brand's reach to new audiences. Shape the strategic direction of partner teams by establishing and refining key performance indicators that reflect business health.

Required Qualifications:

Minimum of 4 years of experience working with complex datasets to inform organizational decisions. Proficiency in SQL, with the ability to review and assist with code produced by colleagues. Experience in conducting A/B tests and performing statistical analyses. Familiarity with programming languages such as Python or R. Strong communication skills, capable of conveying analytical findings to business partners in a clear and concise manner. Proven ability to collaborate with cross-functional teams to define business challenges and implement effective reporting solutions. Ability to prioritize tasks based on business impact and manage stakeholder expectations effectively.

Preferred Qualifications:

Experience in a two-sided marketplace or marketing analytics. Understanding of digital touchpoints and measurement strategies. Background in customer lifecycle marketing analytics. Experience handling large datasets, including familiarity with tools like Spark, Hive, or dbt. Knowledge of AWS services such as Redshift and S3. Understanding of modeling techniques, including linear regressions and causal impact models.

Benefits:

Competitive salary and benefits package, including medical, dental, and vision coverage. Flexible paid time off policy. 401k plan. Opportunities for team bonding activities, both in-person and virtual. Unique perks such as bringing your dog to work and dog adoption benefits.

Rover is committed to fostering a diverse and inclusive workplace. We welcome applicants from all backgrounds and strive to ensure that everyone has the opportunity to contribute to their fullest potential.