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Senior Director of Product Marketing

2 months ago

New York, New York, United States Reorg Full time
Product Marketing Director Opportunity at Reorg

We are seeking a seasoned Product Marketing Director to join our team at Reorg, a leading global provider of credit intelligence, data, and analytics. As a Product Marketing Director, you will be responsible for developing and executing comprehensive product marketing strategies to drive awareness, demand, and revenue for our subscription research services.

Key Responsibilities:
  • Develop and execute go-to-market strategies to drive demand and support sales efforts
  • Collaborate with cross-functional teams, including Product Management, Sales, and Customer Success, to ensure successful product launches and growth
  • Develop and deliver sales tools and training materials to support the sales team
  • Oversee the creation of compelling content, including whitepapers, webinars, blog posts, and infographics, to drive engagement and lead generation
  • Define key performance indicators (KPIs) and metrics to measure the effectiveness of product marketing initiatives
Requirements:
  • 10+ years of product marketing experience with specific experience marketing subscription services to law and advisory firms
  • Strong understanding of market research, customer segmentation, and competitive analysis
  • Excellent communication skills, both written and verbal, with the ability to articulate complex concepts clearly and persuasively
  • Demonstrated ability to collaborate with cross-functional teams and influence without direct authority
  • Strong analytical skills and data-driven mindset
What We Offer:
  • Competitive salary range: $175,000 - $190,000 plus an annual discretionary bonus
  • Opportunity to work with a leading global provider of credit intelligence, data, and analytics
  • Collaborative and dynamic work environment

Reorg is an equal employment opportunity employer and welcomes applications from diverse candidates. We strive to create an inclusive and diverse work environment where all individuals are valued, respected, and treated fairly.