Growth Marketing Strategist
4 weeks ago
Codal is seeking a highly motivated Growth Marketing Manager to drive brand awareness and lead generation through data-driven strategies. The ideal candidate will be responsible for developing multi-channel lead acquisition campaigns, managing content, coordinating events, analyzing data, and collaborating with sales teams.
Key Responsibilities
- Develop, execute, maintain, and optimize multi-channel lead generation campaigns to drive qualified leads and increase brand visibility.
- Oversee the development, curation, and distribution of high-quality content across all marketing channels.
- Plan, organize, and execute industry events, webinars, and trade shows.
- Utilize analytics tools to track, measure, and report on the performance of marketing campaigns.
- Create, strategize, and implement account-based marketing campaigns to target high-value accounts.
- Develop and implement comprehensive growth marketing strategies by leveraging data within Hubspot and Salesforce.
Requirements
- Bachelor's degree in marketing or an equivalent, relevant field.
- 5+ years of related experience in a B2B focused marketing environment.
- Experience managing a team of 1-2 marketers.
- Previous agency/consulting experience is required.
- Familiar with marketing automation, sales tools, and analytics tools.
- Strong project management and organizational skills.
- Excellent verbal, written, and interpersonal skills.
- The ability to work well under pressure, meet key deadlines, and manage multiple projects simultaneously.
What We Offer
- Codal is a global agency with over 200 employees, and offices in the US, UK, and India.
- We regularly host happy hours, dinners, excursions, and other company events to unwind after a hard day at work.
- Office snacks and drinks + a fancy Bevi water machine with flavored water.
- We offer Medical, Life, Dental/Vision, and many more insurance types.
- Employer 401k match - 4%.
- A recreational group that regularly competes in city leagues for softball and volleyball.
- An office in the heart of downtown Chicago with a gym, food court, Walgreens, rooftop bar, outdoor sports court, and other amenities.
- Working hybrid for in-person collaboration and sprint-planning days.
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