Market Development Lead
4 weeks ago
The Market Development Lead is a key role in driving the growth and development of the market through collaboration and engagement with Independent Distributor Partners (IDPs) and retail outlets.
Key Responsibilities- Recommend optional resources and technology to support IDPs' independent operations.
- Synthesize and interpret data to distill retailer-specific requirements, base business performance, and incremental opportunities.
- Act as a liaison between cross-functional partners to close gaps and ensure service levels are met.
- Help identify potential new IDPs for open routes and route splits.
- Communicate retailer standards, sales opportunities, and expectations on programming execution planned by account.
- Support additional market call coverage to drive executional clarity on retailer-specific promotional events.
- Forecast and analyze market conditions and develop gap plans across local markets to unlock growth in partnership with IDPs.
- Visit key accounts and stores to identify strengths and opportunities while building relationships with key local retailer decision makers.
- Analyze and synthesize data from multiple complex sources to assess and effectively communicate business goals, strategies, and objectives.
- B.A. required
- 3-5 years of related sales or Consumer Packaged Goods experience
- Strong written and verbal communication
- Ability to influence and persuade
- Strong problem-solving skills
- Strong technical and analytical skills
- Advanced Microsoft skills including Excel and PowerPoint
- Demonstrated leadership skills
The target base salary range for this full-time, salaried position is between $0-$0. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training.
In addition, we offer competitive health, dental, 401k, and wellness benefits beginning on the first day of employment.
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