Product Marketing Manager

2 days ago


Burlington, Massachusetts, United States Prendio Full time
Product Marketing Manager

Prendio is a leading provider of Procure to Pay software as a service (SaaS) that addresses the specific needs of biotech companies. As a Product Marketing Manager, you will play a critical role in shaping the positioning, messaging, and go-to-market strategies for our solutions.

Key Responsibilities:
  • Create and execute go-to-market strategies for new product releases, features, and updates.
  • Develop and refine product positioning, value propositions, and messaging to align with the ideal customer profile and target customer segments.
  • Collaborate with cross-functional teams to outline the go-to-market process and enable high-impact launches.
  • Translate complex technical features into clear, customer-centric benefits.
  • Work with content and design teams to produce product-related marketing materials.
Requirements:
  • Bachelor's degree in Marketing, Business, or related field; MBA is a plus.
  • 3-5 years of experience in product marketing, preferably in a SaaS or B2B technology environment in the healthcare industry.
  • Strong understanding of the life sciences industry and procurement processes.
  • Proven track record of developing and executing successful go-to-market strategies.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunity to work with a leading provider of Procure to Pay software as a service.
  • Collaborative and dynamic work environment.


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