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Marketing Specialist
1 month ago
This role will contribute to the development of marketing solutions and campaigns for the Front Store Marketing team, with a concentration in the Price Value initiative in the Raleigh-Durham market.
As a subject matter expert in the geographical region, you will conduct local research and provide insights on how to maximize campaign reach and effectiveness.
You will play a vital role in being a corporate liaison with local managers and colleagues on behalf of the campaign, motivating & influencing participation, coordinating communications and collecting feedback.
This role will work closely with many cross-functional partners including marketing, merchandising, consumer insights, etc.
Key Responsibilities:
Develops marketing strategy by studying economic indicators, identifying customers and their current and future needs, and monitoring the competition.
Helps develop, execute, and monitor marketing programs; boots-on-the-ground promotional support for marketing plans and programs
Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
Contributes to team effort by fostering ideas targeting the demographic data of the target audience
Requirements:
Experience with product launches or integrated marketing campaigns.
Working knowledge of market research, surveys, and data analytics.
Strong PC knowledge including Microsoft Word, Excel, and PowerPoint
2-5 years previous work experience in Marketing or related field
Bachelor's degree in Business, Marketing, Finance, or related field preferred
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions.
To know more about US Tech Solutions, please visit
All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
