Director of US Distribution Marketing

7 days ago


Culver City, California, United States Sony Pictures Entertainment Full time
Job Title: Director of US Distribution Marketing

At Sony Pictures Entertainment, we are seeking a highly skilled and experienced Director of US Distribution Marketing to join our team. As a key member of our marketing team, you will be responsible for driving and overseeing the marketing initiatives to build awareness and increase viewership of our portfolio of content across all platforms, including Cable, SVOD, and AVOD.

Key Responsibilities:
  • Develop and produce multi-platform marketing campaigns across Paid, Digital, and Social Media, working with internal and external agencies, finding new and innovative tactics to promote all titles.
  • Collaborate with US Distribution Sales to align priorities and sales strategies for creation of all sales pitch materials.
  • Create key sales materials, including presentation decks and sizzle reels, in support of US Distribution Sales efforts.
  • Operate as brand manager for assigned list of titles, guiding and reviewing all assets created by platform clients and internal partners.
  • Build and maintain relationships with key distribution clients, becoming an expert on the clients' business practices and needs.
  • Forge and maintain collaborative cross-company relationships by staying aligned with multiple teams, including Creative Content, Publicity, Legal, Research, Franchise, Digital Marketing, Music, and Consumer Products.
Requirements:
  • BA/BS degree in Marketing or related field.
  • 10 years of experience in the Entertainment Industry.
  • Excellent written and presentation skills.
  • Proficient at time management.
  • Strong project management skills.
  • Deep understanding of the TV broadcasting and streaming business landscape.
  • Passionate content consumer.
  • Outstanding interpersonal skills.
  • Possesses high standards of professionalism and leadership.


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