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VP of Marketing and Sales
2 months ago
We are seeking an experienced and strategic-minded VP of Marketing to join our executive leadership team at Tipsy Putt. As the Head of Marketing, you will play a crucial role in leading our overall unit sales, promotions, rewards loyalty network, community engagement, and membership programs.
Key Responsibilities- Develop and Measure Customer Loyalty: Develop and measure return customer visits via loyalty rewards and membership-based programs.
- Develop and Execute Sales Strategy: Develop and execute the company's sales strategy, aligning it with overall business objectives and market trends.
- Lead Sales Teams: Recruit, train, and motivate high-performing sales teams, including sales managers.
- Drive Sales Initiatives: Drive sales B2B and B2C initiatives to meet or exceed revenue targets, expand market share, and increase customer acquisition and retention rates.
- Build Customer Relationships: Develop and maintain key customer relationships, negotiate major contracts, and identify opportunities for upselling and cross-selling.
- Optimize Sales Processes: Implement and optimize sales processes, tools, and systems to streamline operations, enhance productivity, and ensure accurate sales forecasting and pipeline management.
- Provide Market Insights: Analyze sales data and metrics to monitor performance, identify trends, and make data-driven recommendations for improvement.
- Collaborate with Cross-Functional Teams: Collaborate closely with other departments, including marketing, product, and customer success, to align sales efforts with overall business objectives.
- Education: Associates, Bachelor's or Master's degree in business, marketing, or related field.
- Experience: Proven track record of success in sales leadership roles, preferably as a current or former VP of Marketing, VP of Sales, Sales/Marketing major producer or Sales Manager.
- Industry Experience: Hospitality, restaurant, or service industry experience preferred. Multi-unit, multi-market experience preferred.
- Leadership Skills: Strong leadership and team management skills, with the ability to inspire and motivate sales teams to achieve exceptional results.
- Communication Skills: Excellent strategic thinking and analytical abilities, with a data-driven approach to decision-making. Outstanding communication and interpersonal skills, with the ability to build relationships and negotiate effectively with key stakeholders.
- Technical Skills: Proficiency in sales operations, CRM systems, and sales performance analysis. Experience with Triple Seat, Toast, HubSpot all preferred.
- Competitive Compensation: Competitive compensation $130k to $150k with potential for equity share.
- Benefits Package: Tipsy Putt Cares benefit package (Medical, Dental, Vision, and Life) with generous company contribution.
- PTO and Holidays: Generous Company PTO and holidays.
- 401k: 401k with up to 4% match.
- Company Outings: Company outings and team building events.
- Flexible Work Arrangements: Flexible work from home options available.
