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Digital Marketing Coordinator

2 months ago

Frederick, Maryland, United States Roy Jorgensen Associates Full time
Job Title: Digital Marketing Coordinator

We are seeking a highly motivated and creative Digital Marketing Coordinator to join our team at Roy Jorgensen Associates, Inc. This role will play a pivotal part in shaping our digital presence through compelling digital content that highlights our company's mission, the value of our services to the traveling public, and the significance of maintenance initiatives.

Key Responsibilities:
  • Develop engaging content highlighting our services, mission, and maintenance initiatives, including digital posts, printed flyers, banners, and video content.
  • Optimize our website and manage social media accounts, curating service-related content to engage with our target audience.
  • Align digital efforts with business goals and support bid/proposal teams.
  • Utilize computer skills, such as Canva, MS Office products, Illustrator, Nitro, Google Analytics, and WordPress, to create and manage digital content.
  • Stay updated on industry trends, innovative approaches, and progressive movements to help raise brand awareness and grow website traffic.
  • Maintain clear communication, emphasize strong follow-up skills, and assist with meeting facilitation when needed.
  • Plan content releases aligned with project bidding cycles, conferences, and other focus areas as identified.
  • Monitor campaign performance and use data for improvements.
Requirements:
  • 1-3 years of experience in a direct or related field.
  • Organizational strength.
  • Creative and innovative in content.
  • Self-starter, self-motivated, independent.
  • Ability to develop and implement a corporate social media & marketing strategy.
  • Willingness to keep up with new technologies used in social media, content creation, and business development.
  • Strong interpersonal skills.
  • Professional.
  • Strong written and oral communication skills.
  • Good with time management and handling multiple projects with various deadlines.
  • Capable of working under pressure.
  • Problem-solving.
  • SEO and SEM.
What We Offer:
  • Competitive base pay.
  • Annual profitability-based bonus.
  • Eligible for referral bonus.
  • Recognition incentives.
  • Extensive training opportunities.
  • Comprehensive Benefit Plan options for full-time employees, including Health, Vision, & Dental insurance, 401(k) Retirement Plan, Vacation, Sick, 12 paid Holidays, Life Insurance, Long Term Disability coverage, Flexible Spending Accounts, Pet Insurance Discount, Health Savings Accounts, Critical Illness coverage, Employee Assistance Plans, and more.

Roy Jorgensen Associates, Inc. is an Equal Opportunity Employer and is committed to diversity in our workforce. EOE/M/F/D/V