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Marketing Specialist for Nightlife Venues
2 months ago
Position Overview:
WHO WE ARE:
Insomniac Holdings, LLC is dedicated to delivering unparalleled experiences for our attendees. Our West Coast Clubs Division collaborates with premier venues to host events featuring world-class DJs, complemented by exceptional sound and visual production. Our diverse lineup of events showcases the vibrant electronic dance music culture, providing a multitude of experiences for our audience. Our notable venues include Exchange, Academy LA, Time Nightclub, Bloom, and Nova SD.
ROLE SUMMARY:
The Marketing Specialist will play a crucial role in assisting the Marketing team in implementing the overall promotional strategy for our venues. This position entails managing social media content across various platforms, engaging with our audience in a consistent brand voice, and expanding our follower base. The Marketing Specialist will contribute to the creation and execution of innovative marketing campaigns and community engagement initiatives aimed at strengthening our brand presence and expanding our customer reach. This position is based in our Glendale, CA office and requires travel to event locations as necessary.
KEY RESPONSIBILITIES:
- Develop and maintain a comprehensive social media content calendar to enhance our online presence and engage with our audience creatively.
- Assist in managing content creation projects.
- Create and update event pages on social media platforms.
- Oversee marketing initiatives within venues.
- Establish and nurture community outreach programs with local businesses and organizations.
- Support the distribution of email newsletters and chat communications.
- Introduce innovative marketing strategies and tools to keep our efforts competitive.
- Coordinate with third-party promoters and affiliate networks.
- Recruit, train, and onboard new team members.
- Manage social media engagement activities.
- Distribute marketing materials to staff, promoters, and artist teams.
- Undertake additional projects as assigned.
- Bachelor's degree in Business, Marketing, or Communications.
- Minimum of 3 years of relevant experience in marketing or the music industry.
- Must be at least 21 years old.
- Active user of social media platforms including Facebook, Twitter, Instagram, TikTok, YouTube, and Snapchat.
- Proficient in Microsoft Office Suite and Google Workspace.
- Experience with social media management tools and analytics is preferred.
- Familiarity with popular electronic music artists and DJs.
- Passion for the entertainment industry.
- Self-motivated and able to thrive in a fast-paced environment.
- Ability to work in loud and dynamic environments.
- Willingness to travel and work during evenings, weekends, and holidays as required.
Insomniac Holdings, LLC is committed to providing equal employment opportunities to all applicants, regardless of race, color, religion, sex, gender identity, national origin, age, marital status, disability, or any other characteristic protected by law.
