Strategic Media Director

3 weeks ago


New York, New York, United States Publicis Groupe Full time

Job Summary

At Publicis Collective, we foster a culture of innovation and collaboration, empowering our clients to thrive in a rapidly changing world. As the Associate Director, Media Strategy, you will play a key role in shaping our clients' media strategies, leveraging your expertise in digital media planning and buying to drive business growth and ROI.

Key Responsibilities

  • Develop and execute comprehensive media strategies that align with our clients' business objectives
  • Lead and manage a team of media planners and buyers, providing guidance and support to ensure successful campaign execution
  • Collaborate with cross-functional teams to integrate media planning with other marketing disciplines
  • Stay up-to-date with industry trends and developments, applying this knowledge to inform media strategy and planning
  • Manage budgets and forecasts, ensuring fiscal accountability and identifying opportunities for revenue growth

Requirements

  • 8+ years of experience in digital media planning, buying, and management, with a proven track record of success
  • Strong leadership presence and client management skills, with the ability to build and maintain relationships across all levels and functions
  • Expert command of media research resources, capabilities, and limitations, with a deep understanding of the media landscape
  • Ability to think strategically and creatively, with a focus on driving business growth and ROI
  • Bachelor's degree in Advertising, Marketing, Business Administration, or Communications, with an MBA preferred

What We Offer

As a member of our team, you can expect a competitive salary, comprehensive benefits package, and opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for media strategy and planning, we encourage you to apply for this exciting opportunity.



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