Digital Media Strategist

3 days ago


Huntington Beach, California, United States TORP Group Full time
Job Overview
TORP Group, a Food and Beverage retailer, is seeking an experienced Digital Media Strategist to join their corporate office. As a key member of the Marketing Team, this role will be responsible for developing and executing social media campaigns that promote and develop brand cohesion.

In this dynamic position, you will work closely with the Marketing Team to support the development of overall marketing strategies and initiatives. Your expertise in social media management and analytics will drive engagement, growth, and brand awareness through content creation, influencer partnerships, and community engagement.

Responsibilities:
  • Developing organic and paid media campaigns to increase online presence and brand awareness
  • Promoting community engagement through social media and content initiatives
  • Optimizing engagement through content and media analysis
  • Collaborating with creative project teams and designers for cohesive brand development
  • Analyzing social media metrics and creating initiatives to increase engagement
  • Collaborating with influencers and developing influencer relationships
  • Managing all digital content and copy
  • Utilizing social media strategies to grow overall brand cohesion

Requirements:
  • 3+ years of experience in Social Media Coordinating/Management
  • Bachelor's degree in Social Media Management or Marketing preferred
  • Proficiency in Adobe Programs
  • Hands-on experience using social media platforms and analytics programs
  • Strong communication and problem-solving skills

What We Offer:
Competitive salary ($60,000 - $80,000), great work environment, medical benefits, lots of career growth opportunity, and leadership development.

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