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Marketing Solutions Specialist

2 months ago

Hattiesburg, Mississippi, United States Marsh LLC Full time

About the Role

We are seeking a highly skilled National Marketing Strategist to join our team at Marsh McLennan Agency (MMA). As a key member of our National Marketing Strategy Team, you will play a critical role in supporting and executing business development and marketing initiatives to raise the profile of the MMA brand.

Key Responsibilities

  • Support team initiatives: Conduct research, coordinate efforts, and assist the team in developing tailored strategies, approaches, and materials to help us grow our business.
  • Strategize and support the launch of national products and solutions: Oversee the creation of campaign assets, working with different teams and project managers to coordinate and complete materials that will make our launches successful.
  • Assist with business line marketing efforts: Provide marketing support to specific practice groups and business line managers, collaborating with thought leaders to plan content and enhance our business development and marketing efforts and to drive regional awareness and engagement.
  • Assist with cross-selling and upselling strategy: Contribute to initiatives aimed at increasing customer lifetime value and revenue through targeted marketing campaigns and personalized messaging.
  • Perform special projects as assigned: Tackle unique projects and contribute to the success of our team.

Requirements

  • Strong writing and editing skills, with a portfolio of writing samples to demonstrate ability.
  • Demonstrated project management capabilities to handle tight deadlines, shifting priorities, and the ability to find creative solutions. Experience working within an executive team.
  • Establish and cultivate positive relationships with key stakeholders, building strong connections with important individuals in our business to create an environment that fosters shared objectives.
  • Knowledge of core marketing principles including internal communications, external communications, branding, social media, channel strategy, and audience development.
  • Planning and monitoring omnichannel experiences across various channels such as SEO, SEM, social media, events, email, and direct mail.
  • Excellent communication and presentation skills.

Preferred Qualifications

  • Undergraduate degree in marketing, communications, business or related area.
  • Minimum of 5 years of relevant marketing experience, preferably working with an industry-based audience and products/solutions.
  • 1-2 years of experience in a marketing role within the Employee Health + Benefits industry.
  • Strong computer skills and proficiency with MS Word, Excel, PowerPoint and basic understanding of Agency Management and CRM tools.

What We Offer

  • Generous time off, including personal and volunteering.
  • Tuition reimbursement and professional development opportunities.
  • Remote work.
  • Charitable contribution match programs.
  • Stock purchase opportunities.

About Us

We are a leading provider of business insurance, employee health & benefits, retirement, and private client insurance solutions to organizations and individuals seeking limitless possibilities. With 200+ offices across North America, we combine the personalized service model of a local consultant with the global resources of the world's leading professional services firm, Marsh McLennan (NYSE: MMC).

Our Culture

We value and respect the impact our colleagues make every day both inside and outside our organization. We've built a culture that promotes colleague well-being through robust benefit programs and resources, encourages professional and personal development, and celebrates opportunities to pursue the projects and causes that give colleagues fulfillment outside of work.