Senior Ecommerce Strategist

24 hours ago


Reston, Virginia, United States TalentoHC Full time

Senior Ecommerce Strategist

Talento Human Capital Management is seeking a Senior Ecommerce Strategist to join our team. As a key member of our ecommerce department, you will be responsible for developing and implementing merchandising and personalization campaigns to drive sales and revenue growth. You will utilize web analytics, research, and behavioral data to generate innovative ideas and recommendations to optimize KPIs and increase revenue.

Key Responsibilities

  • Develop and implement personalization and promotional campaigns to support revenue and communication goals.
  • Execute merchandising strategies by utilizing web analytics and behavioral data to inform product creation and updates.
  • Collaborate with the creative team to provide ecommerce briefs and oversee the production of marketing materials.
  • Produce and deliver reports for internal and external stakeholders, utilizing web analytics, behavioral data, and campaign performance metrics.
  • Lead complex projects and initiatives across multiple departments.

Requirements

  • Bachelor's degree in Marketing, Business Administration, or similar.
  • 5+ years of experience supporting an ecommerce consumer-facing department.
  • Experience in A/B testing, CMS systems, and web analytics.
  • Knowledge of data management platforms to track consumer behavior highly preferred.
  • Excellent communication, collaboration, and problem-solving skills.
  • Advanced knowledge and use of MS Suite (Word, Excel, PPT).

About Talento HCM

Talento Human Capital Management provides talent and organizational solutions enabling businesses to evolve beyond tactical human resources management. Our footprint spans across the US, South America, and Asia.

Our organization continues to thrive through our ongoing commitment to building an inclusive and diverse workforce from different backgrounds, perspectives, and skills. Talento Human Capital Management (HCM) is an equal opportunity employer, and people are at the center of what we do.

People + Passion + Perseverance = Progress.



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