Marketing Communications Director

2 weeks ago


Shelbyville, Kentucky, United States voestalpine Roll Forming Corporation Full time
Job Title: Marketing & Communications Manager

Voted 2023 Manufacturer of the Year by Kentucky Association of Manufacturers for mid-sized companies, we're seeking a self-motivated, data-driven, and tech-savvy marketing communications leader to drive our marketing efforts forward.

Key Responsibilities:
  • Manage market research, advertising, and promotions to ensure alignment with corporate goals and brand consistency across all communications.
  • Develop marketing campaigns based on market research, handle web marketing, and branding.
  • Coordinate customer events and trade shows, establish and maintain vendor, distributor, and customer relations.
  • Function as the MarCom Manager for the Company, leading internal communications via newsletters, blogs, social media, and print to promote our amazing culture.
  • Support branding efforts across divisions and physical locations, manage social media strategy and execution, and perform market research for vertical market managers.
  • Ensure website maintenance for content, branding, and relevance, coordinate exhibitions with sales as needed, and collaborate with sales and business development on the growth of our CRM platform and applicable data analytics.
Requirements:
  • Bachelor's degree in Marketing, Design, Media Production, Communications, Journalism, or similar, or equivalent combination of technical education and experience.
  • Five or more years' related experience, including leadership of branding, communications, and marketing efforts, content creation, target audience segmentation, messaging, and brand communications guidelines.
  • Presentation and computer skills, including Adobe Creative Suite, WordPress, Salesforce, and CRM analytics and reporting.
  • Deadline-driven and experience with project planning and project management, detail-oriented and strong organization skills, including time management.
  • Able to travel domestically up to 10% of the time, with possible international travel once per year.
What We Offer:
  • Several great benefit plans, including multiple health insurance options, vision, dental, life, short-term and long-term disability coverage, health-saving accounts, or flexible spending account.
  • Paid time off the first year, including vacation, personal, and sick time.
  • 401K or 401K Roth up to 6% Match, Quarterly Profit-Sharing Bonus, Apprenticeship programs & tuition reimbursement opportunities, Leadership training opportunities.
  • TogetherWeCare, a philanthropic volunteer program that allows employees to support their community while on company time, Countdown to Zero, a global environmental impact initiative that strives to make our work environments more efficient and environmentally friendly.


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