Insurance Marketing Strategist

3 weeks ago

Boca Raton, Florida, United States TransUnion Risk and Alternative Data Solutions Full time

At TransUnion Risk and Alternative Data Solutions, we are seeking a skilled Marketing Lead to join our Insurance business vertical.

Key Responsibilities:

  • Develop and execute B2B marketing strategies, plans, and performance-driven thought leadership and demand gen programs to drive business growth and revenue.
  • Manage internal client relationships with vertical business leaders and collaborate with sales, marketing partners, and business leadership to identify and drive marketing growth opportunities.
  • Build relationships and collaborate across a large and complex client environment to deliver marketing strategies and plans aligned to budgets, business objectives, and vertical priorities and growth targets.
  • Set actionable marketing strategy plans, identify KPIs, and monitor and measure success and campaign performance across channels.
  • Own all aspects of marketing campaign program management from conceptualization, initiation, creative brief development, pre-campaign strategy, content and creative alignment, and campaign execution with cross-functional resources.
  • Anticipate vertical's marketing needs and proactively highlight opportunities for greater marketing impact through the creation of B2B marketing programs that incorporate thought leadership, industry research, digital advertising, events, public relations, partnerships, etc. to optimize existing customer engagement and win new business.
  • Develop and manage the marketing budget, monitor it quarterly, and reallocate funds based on recommend changes to vertical leadership utilizing program performance results.
  • Understand the needs of sales leadership and drive alignment and support among their associates to strengthen campaign follow-up and accelerate the customer buying journey.

Requirements:

  • 8+ years of successful marketing strategy, planning, and campaign experience with focus on data/technology solutions in a B2B or agency environment; Marketing experience in the insurance industry is a plus.
  • Demonstrated experience with marketing programs contributing to business objectives and revenue growth.
  • Ability to build relationships and collaborate across a large and complex client environment.
  • Full-funnel demand generation experience across multiple channels.
  • Exceptional communication and writing skills, including the ability to articulate business concepts and present to executive and management team members.
  • Ability to manage multiple projects concurrently with acute attention to detail and excellent prioritization and organizational skills.
  • Proven track record in effectively translating business needs and product offerings into compelling marketing plans and programs focused on specific buyer segments at all stages of the customer journey.
  • Expertise in full-funnel acquisition and nurture campaigns, as well as experience in cross-channel marketing strategies is needed, as is the ability to report on program effectiveness and recommend opportunities for improvement.

What We Offer:

  • A welcoming and energetic environment that encourages collaboration and innovation.
  • A hybrid position with regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.
  • Flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, tuition reimbursement, additional (following any short-term disability) 10 weeks of parental leave with gradual return, adoption assistance, fertility coverage, spousal and domestic partner benefits, charity gift matching, employee stock purchase plan, retirement contributions with employer match, organizational growth potential through our online learning platform with guided career tracks, and access to TransUnion's Employee Resource Groups.

Equal Opportunity Employer:

We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.

  • Marketing Strategist

    2 days ago

    Boca Raton, Florida, United States The SilverLogic Full time

    > Job Title: Marketing Strategist At The SilverLogic, we are seeking a skilled Marketing Strategist to join our team. As a key player in our marketing department, you will be responsible for creating and executing marketing campaigns that drive growth and brand recognition. Key Responsibilities: Create innovative marketing campaigns that align with our...

  • Marketing Strategist

    3 weeks ago

    Boca Raton, Florida, United States The SilverLogic Full time

    Marketing Strategist Job DescriptionAt The SilverLogic, we are seeking a highly skilled Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing marketing campaigns that drive growth and brand recognition.Key Responsibilities:Develop and implement marketing strategies that align...

  • Award-Winning Product Marketing Strategist

    3 weeks ago

    Boca Raton, Florida, United States ModMed Full time

    At ModMed, we're shaping the future of healthcare software and seeking a driven Product Marketing Strategist to lead our marketing efforts.We're a team of passionate problem-solvers united in our mission to modernize medicine. Our cloud platform empowers doctors and patients to thrive in a world where technology and care intersect.As our ideal candidate,...

  • Dynamic Design Strategist

    3 weeks ago

    Boca Raton, Florida, United States Wayfair Full time

    About WayfairWayfair is one of the world's largest online destinations for the home, dedicated to reinventing the way people shop for their homes. With a commitment to industry-leading technology and creative problem-solving, we're confident that Wayfair will be home to the most rewarding work of your career.Job DescriptionWe're hiring a Dynamic Design...

  • Email Marketing Strategist

    4 weeks ago

    Boca Raton, Florida, United States TEKsystems Full time

    Job OverviewAs a key member of our team, you will be responsible for developing and executing a comprehensive email marketing strategy that drives customer engagement and conversion. This includes creating and deploying targeted campaigns, analyzing results, and optimizing future efforts to achieve business goals.Key Responsibilities:Design and implement...

  • Marketing Director

    3 weeks ago

    Boca Raton, Florida, United States Blue Team LLC Full time

    Marketing Manager Job DescriptionWe are seeking a highly skilled Marketing Manager to join our team at Blue Team LLC. As a Marketing Manager, you will be responsible for implementing and executing strategic marketing plans for our entire organization.You will use market research and analysis to direct marketing strategy and planning and oversee the...

  • Commercial Insurance Account Manager

    4 weeks ago

    Boca Raton, Florida, United States The Jonus Group Full time

    Job Title: Commercial Lines Account ExecutiveJob Summary:We are seeking a highly skilled Commercial Insurance Account Executive to join our team at The Jonus Group. As a key member of our commercial lines team, you will be responsible for managing a portfolio of middle market accounts, providing expert advice and guidance to clients, and driving business...

  • Digital Marketing Coordinator

    4 weeks ago

    Boca Raton, Florida, United States Lamark Media Full time

    Job DescriptionDigital Marketing CoordinatorLamark Media is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Our methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a...

  • Digital Media Strategist

    3 weeks ago

    Boca Raton, Florida, United States MDG SOLUTIONS, INC Full time

    Job Title: Paid Media SpecialistAt MDG Solutions, Inc., we are seeking a highly skilled Paid Media Specialist to join our team. The ideal candidate will have a passion for paid social media and a strong understanding of social media platforms and their capabilities.Key Responsibilities:Develop and execute paid social media strategies aligned with overall...

  • Digital Marketing Coordinator

    4 weeks ago

    Boca Raton, Florida, United States Lamark Media Full time

    Job Title: Digital Marketing CoordinatorLamark Media is seeking a highly motivated and organized Digital Marketing Coordinator to support our Business Development team in driving lead generation and expanding our business.The ideal candidate will be a key player in supporting Lamark's business growth, working closely with department specialists and new...

  • Flood Insurance Litigation Attorney

    4 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Job OpportunityKuhn Raslavich, P.A. is seeking a highly skilled attorney to join our team in handling and litigating flood insurance claims. The ideal candidate will have experience in drafting and arguing motions, as well as conducting trials and participating in firm-sponsored marketing events.Key ResponsibilitiesDrafting and arguing motionsDrafting...

  • Flood Insurance Litigation Attorney

    4 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Kuhn Raslavich, P.A. is seeking a highly skilled attorney to join our team in handling and litigating flood insurance claims. The ideal candidate will have experience in drafting and arguing motions, as well as conducting trials and mediations.Key Responsibilities:Drafting and arguing motions in federal courtConducting trials and mediationsParticipating in...

  • Flood Insurance Litigation Attorney

    3 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Job Title: Flood Insurance Litigation AttorneyKuhn Raslavich, P.A. is a plaintiff's civil litigation firm seeking a mid to senior-level attorney with experience in handling and litigating flood insurance claims. The attorney will handle cases where the firm represents property owners in flood insurance and other first-party insurance disputes.Key...

  • Flood Insurance Litigation Attorney

    4 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Flood Insurance Litigation AttorneyKuhn Raslavich, P.A. is seeking a highly skilled Flood Insurance Litigation Attorney to join our team. As a mid to senior-level attorney, you will handle cases where the firm represents property owners in flood insurance and other first-party insurance disputes. Your expertise in drafting and arguing motions, pleadings, and...

  • Insurance Account Manager

    3 weeks ago

    Boca Raton, Florida, United States CBIZ Full time

    Job SummaryCBIZ is seeking a skilled Insurance Account Manager to provide exceptional service delivery to commercial insurance clients. The ideal candidate will have 3-5 years of customer service experience in the insurance industry and be proficient in applicable technology.Key ResponsibilitiesProvide service delivery to an assigned block of commercial...

  • Associate Director, Market Access Strategy

    4 weeks ago

    Boca Raton, Florida, United States ADMA BIOMANUFACTURING LLC Full time

    Job SummaryWe are seeking an experienced Associate Director, Market Access to join our team at ADMA Biologics. The successful candidate will play a critical role in supporting the Market Access team by providing detailed analysis and insights to drive market access strategies and tactics.The Associate Director, Market Access will work closely with the Senior...

  • Flood Insurance Litigation Attorney

    4 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Flood Insurance Litigation Attorney OpportunityKuhn Raslavich, P.A. is a plaintiff's civil litigation firm seeking a mid to senior-level attorney with experience in handling and litigating flood insurance claims. The ideal candidate will have a strong background in flood insurance litigation and be able to handle cases from start to finish.Key...

  • Medicare Advantage Insurance Agent

    3 weeks ago

    Boca Raton, Florida, United States OAKBROOK AGENCY LLC Full time

    We are seeking a skilled Medicare Advantage Insurance Agent to join our team at OAKBROOK AGENCY LLC. As a licensed insurance professional, you will be responsible for helping clients find the right Medicare Advantage plan to meet their needs.Key Responsibilities:Assess clients' needs and calculate deductiblesExplain coverages and collaborate with...

  • Flood Insurance Litigation Attorney

    3 weeks ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    Flood Insurance Litigation Attorney OpportunityKuhn Raslavich, P.A. is a plaintiff's civil litigation firm seeking a mid to senior-level attorney with experience in handling and litigating flood insurance claims. The ideal candidate will have a strong background in federal court litigation and be able to handle cases where the firm represents property owners...

  • Attorney for Flood Insurance Litigation

    4 days ago

    Boca Raton, Florida, United States Kuhn Raslavich, P.A. Full time

    We are seeking an experienced Flood Insurance Litigation Attorney to join our team at Kuhn Raslavich, P.A. in Tampa, Orlando, and Boca Raton, Florida.The ideal candidate will have at least two (2) years of flood insurance litigation experience and excellent research and writing abilities.Federal Court litigation experience is required, and the candidate must...