Digital Content Manager

3 weeks ago


Baton Rouge, Louisiana, United States Nexstar Broadcasting Full time

Digital Content Manager Job Description

The Digital Content Manager is a key role at Nexstar Broadcasting, responsible for overseeing the daily operation of digital content teams and websites. This position requires a strong understanding of digital best practices, data analysis, and content construction.

Key Responsibilities:

  • Train, coach, and manage a team of digital producers and reporters
  • Communicate goals, processes, and expectations for digital success across all departments
  • Evaluate website traffic trends to make daily and long-term content decisions
  • Assign and edit stories, photographs, graphics, videos, audio, and other news content for digital platforms
  • Build relationships across the newsroom to ensure timely and accurate delivery of breaking news and enterprise content

Requirements:

  • Three years' experience in an online operation with a strong news or editorial focus
  • Excellent news judgment and knowledge in managing online news operations
  • Organized, technical problem solver to manage briskly paced, multi-platform digital news operation based on data
  • Expert in SEO best practices and AP Style
  • Proficient in Adobe Analytics and Chartbeat

About Nexstar Broadcasting:

Nexstar owns America's largest local television broadcasting group, comprised of top network affiliates, with 200 owned or partner stations in 116 markets. The company's national television properties include The CW, America's fifth major broadcast network, NewsNation, and popular entertainment multicast networks Antenna TV and Rewind TV.

Nexstar's portfolio of digital assets includes local TV station websites, The Hill, and NewsNationNow. The company is committed to providing engaging local and national news, sports, and entertainment content across its television and digital platforms.



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