Marketing Campaign Strategist

1 week ago

Boise, Idaho, United States Iatric Systems, Inc. Full time

About the Role:

We are seeking a highly skilled Marketing Campaign Manager to join our team at iatricSystems, Inc. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing campaigns that drive brand awareness, customer engagement, and support our business objectives.

Key Responsibilities:

  • Develop and execute marketing campaigns aligned with business objectives, target audiences, and budgets.
  • Collaborate with cross-functional teams to create compelling marketing collateral that aligns with our tone and positioning.
  • Track campaign performance, analyze data and metrics, and provide actionable insights and recommendations for campaign optimization.
  • Design visually appealing and impactful marketing assets for digital and print using the Adobe Creative Suite and iStock.
  • Write and edit marketing materials, including emails, blogs, marketing collateral, web copy, social media, and other informative and promotional materials.
  • Prepare and present campaign reports and insights to stakeholders, highlighting key findings and recommendations.
  • Identify opportunities for campaign improvements and implement strategic adjustments as needed.
  • Stay updated with marketing trends, technologies, and best practices to drive campaign innovation.

Requirements:

  • Bachelor's degree in marketing, advertising, business, or a related field.
  • 2+ years' experience as a digital marketer, marketing manager, or similar.
  • Proven experience in campaign management and marketing, with a track record of successfully executing marketing campaigns.
  • Efficient project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
  • Strong communication and collaboration skills to work effectively with cross-functional teams and external partners.
  • Proficiency in using analytics to measure and optimize campaign performance.
  • Excellent knowledge of digital marketing tools and techniques, including social media platforms, email marketing software, and web analytic tools.
  • Excellent writing, communication, and organizational skills.
  • Proficiency in using Photoshop and the Adobe Creative Suite.
  • Creativity and strategic thinking to develop innovative marketing campaigns that stand out in the healthcare market.

What We Offer:

  • A casual work environment
  • Full range of employee benefits, including 401(k), Health Insurance, Paid Vacation

About Us:

iaticSystems, Inc. is a team of Information Technology and Healthcare specialists dedicated to improving the delivery of care through technology. Our ranks include IT managers, project managers, software engineers, nurses, lab techs, and other medical professionals. We help healthcare organizations enhance their IT investments. With over 30 years of experience, we have delivered solutions to more than 1,300 healthcare organizations and have integrated more than 800 vendor solutions.

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