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Wellness Product Strategist

2 months ago

Gilbert, Arizona, United States Magnify Full time

Are you driven by a passion for health and nutrition? Join Magnify, where we strive to enhance lives through meaningful work in a culture that prioritizes people. As a Product Manager, you will steer the vision and strategic direction for our wellness and nutrition product offerings, fostering growth and innovation. Collaborate with a skilled team, remain ahead of industry trends, and contribute to the evolution of fitness education.

Key Responsibilities:

  • Vision and Strategy Development: Establish the overarching vision, strategic priorities, and objectives for the product line, ensuring alignment with organizational goals and market dynamics. Create and manage a long-term strategic roadmap.
  • Market Research and Product Ideation: Perform market and competitive analysis, gather customer insights, and work with cross-functional teams to conceptualize new products, prioritize opportunities, and develop roadmaps. Build strategic partnerships with clients and stakeholders to understand their needs.
  • Business Case Formulation: Construct business cases for product line investments, including new features and product extensions.
  • Market Launch Planning: Develop comprehensive go-to-market strategies, pricing models, and implementation plans to effectively introduce and promote solutions.
  • Cross-Functional Team Leadership: Lead diverse teams, ensuring clear communication of product vision and priorities. Drive effective execution to create, launch, and maintain products.
  • Team Collaboration: Inspire and collaborate with a cross-functional team of designers, content experts, media professionals, technical developers, and testers to develop and release products in line with program and product roadmaps.
  • Financial Management: Monitor and optimize product financial performance, including revenue and margins, and track usage and adoption to ensure sustainable growth.
  • Data-Driven Improvements: Utilize performance data from existing products to recommend enhancements or adjustments as necessary.

Qualifications:

  • Education: Bachelor's degree in Business Administration, Marketing, or related fields; MBA preferred.
  • Minimum of 2 years of product experience in a product-led organization is essential.
  • Experience in developing products for educational or academic markets is preferred.
  • Skills: Proven ability to create compelling value propositions and strategies for product-related business objectives. Proficient in market research, client engagement, and competition analysis, translating insights into viable product solutions. Strong analytical and strategic problem-solving skills with a history of data-driven decision-making.
  • Communication and Collaboration: Exceptional communicator and collaborator, skilled at working across various functions and diverse cultures.
  • Certifications: Additional training or certifications in product management, strategic planning, leadership, or project management are advantageous.

Benefits:

  • Flexible and generous paid time off
  • Comprehensive medical, dental, vision, and life insurance
  • 401(k) employer matching program
  • Parental leave
  • Wellness resources
  • Charitable matching program
  • Hybrid work options
  • On-site fitness facilities
  • Community outreach initiatives
  • Tuition reimbursement