Social Media Marketing Specialist
1 week ago
Scrapbook.com is the leading online destination for papercrafting enthusiasts, offering a vast array of products and resources to inspire creativity and self-expression. As a passionate community-driven company, we strive to empower individuals to create meaningful, handmade memories through crafting.
Job SummaryWe are seeking a highly skilled Social Media Strategist to join our team and drive the success of our social media presence. As a key member of our marketing department, you will be responsible for developing and executing comprehensive social media strategies that align with our brand voice, marketing objectives, and business goals.
Key Responsibilities- Develop and implement a cohesive social media strategy across all platforms, including Facebook, Instagram, Pinterest, YouTube, and TikTok.
- Create and curate engaging, on-brand content that resonates with our target audience.
- Manage social media campaigns, collaborate with marketing teams, and analyze metrics to refine strategies.
- Design and create visually appealing content using design skills and image/video-editing software.
- Stay up-to-date with social trends and platform updates to maintain a fresh, customer-centric presence.
- 3-5 years of strategic social media experience.
- Bachelor's degree in Marketing or Business preferred.
- Experience with all social media channels and paid ads.
- Strong writing, communication, and collaboration skills.
- Analytical and multitasking skills.
- Experience in or passion for papercrafting preferred.
We offer a competitive benefits package, including 100% paid medical and dental insurance, a 401k match, and an employee discount. If you are a motivated marketing professional looking for a challenging role in a positive work environment, we encourage you to apply.
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