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Global Chief Marketing Officer
2 months ago
We are a distinguished luxury wine enterprise, celebrated for our unwavering commitment to quality and excellence since our inception in 1976. With a portfolio of eleven unique wineries and eight captivating tasting venues spread across more than 2,200 acres of prime vineyards, our exceptional wines are savored in over 50 countries across five continents.
Your Role as a Strategic Marketing Executive
As the Chief Global Marketing Officer, you will be instrumental in defining our marketing strategy and enhancing our direct-to-consumer initiatives.
Key Responsibilities
Strategic Leadership & Vision:
- Collaborate with senior management to refine and articulate strategic goals.
- Innovate marketing strategies informed by market analysis.
- Oversee the direct-to-consumer division, including tasting venues and membership programs.
Marketing Excellence:
- Create and execute marketing campaigns to boost brand recognition.
- Leverage data analytics to refine marketing approaches.
- Adopt a digital-first strategy to engage audiences effectively.
Product and Market Innovation:
- Guide teams in expanding product lines.
- Develop marketing initiatives targeted at trade and media.
Communication and Brand Representation:
- Strengthen internal communication frameworks.
- Act as a representative of the company in various public forums.
Qualifications
- Over 15 years of strategic marketing experience in luxury, lifestyle, or beverage industries.
- Proven success in driving growth through innovative marketing initiatives.
- Strong analytical capabilities and financial insight.
- Exceptional relationship-building skills.
Why Consider This Opportunity
- Comprehensive benefits package.
- Unique advantages including educational reimbursement and wine discounts.
- A culturally vibrant and passionate team atmosphere.
If you are a visionary leader prepared to influence the future of a luxury wine brand, we invite you to explore this opportunity to be a pivotal part of our marketing strategy and consumer engagement efforts.
Employment Type:
Full-Time
Seniority Level: Executive
Job Function: Marketing and Sales
Industries: Staffing and Recruiting