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US Media Strategy Lead

2 months ago

Warren, United States General Motors Full time
Job Description

General Motors is seeking a highly experienced Media Strategy Lead to join our team. As a key member of our media operations team, you will be responsible for developing and executing media strategies that drive business results.

Key Responsibilities
  • Develop and execute media strategies that align with business objectives
  • Manage media budgets and ensure effective ROI
  • Collaborate with cross-functional teams to develop and implement media plans
  • Stay up-to-date with industry trends and best practices in media operations and planning
  • Provide strategic guidance and support to media agencies and partners
Requirements
  • 10+ years of experience in media operations, planning, or strategy
  • Bachelor's degree in business or marketing
  • Strong understanding of media platforms, technology, and processes
  • Ability to manage large budgets and prioritize media plans
  • Excellent communication and presentation skills
  • Ability to work effectively in a fast-paced environment
Benefits

General Motors offers a comprehensive compensation package, including a competitive salary, bonus potential, and a range of benefits, including health insurance, retirement savings plan, and paid time off.

GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We are committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals.