Senior Data-Driven Marketing Professional
3 weeks ago
About the Opportunity
">This is an exciting opportunity to join Under Armour's team as a Senior Professional, Personalization. The successful candidate will have a strong analytical mindset, excellent communication skills, and the ability to work effectively in a deadline-driven environment.
">Responsibilities and Qualifications
">- ">
- Conduct ongoing analysis of consumer trends and analytics, making recommendations for personalization strategies">
- Monitor personalization KPIs, creating and updating regular reporting of personalization activations and performance">
- Create compelling charts and presentations, leveraging data to tell a story, make a business case, and identify opportunities">
- Leverage analytics to measure and report on segmentation, and present data-driven findings and actionable insights in a clear and concise manner to cross-functional partners and senior management">
- Develop personalized strategies encompassing content, lifecycle, recommendations, offers, and triggers to ensure a highly personalized shopping experience throughout the direct-to-consumer (DTC) ecosystem">
- Measure campaign performance and make recommendations to iterate and improve future campaign performance">
Why Join Us?
">We're committed to empowering those who strive for more, and our values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
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