Sales Director
3 weeks ago
This role is responsible for overseeing the sales activities of the business unit, from lead generation to project management. The successful candidate will develop and implement a sales and marketing plan that meets both personal and business goals of expanding the customer base in the marketing area.
Key Responsibilities
Develop annual sales plans with the owner or general manager, detailing activities to follow during the fiscal year, which will focus the position on meeting or exceeding sales quota.
Build a successful sales staff that meets the plan and ensures property training of their assigned staff.
Demonstrate the ability to carry on a business conversation with business owners and decision makers.
Consultatively sell and make recommendations to prospects and clients using various products and Brand Standards.
Identify sales prospects and contact these using a "drill down" and "share of wallet" concept.
Develop and maintain a database of qualified leads through referrals, telephone canvassing, face-to-face cold calling on business owners, direct mail, email, and networking.
Follow up on new leads and referrals resulting from telephone, marketing, and field activity.
Maintain accurate records of all sales and prospecting activities including sales calls, presentations, closed sales, and follow-up activities within their assigned territory, including the use of a Contact Management program to maintain accurate records to maximize territory potential.
Develop a complete understanding of pricing and proposal models.
Complete all paperwork and follow established center procedures from initiation through completion of a project (i.e., Work Order, credit approvals, POS entry, pre-payment collection, artwork approval, delinquent account collection, reporting).
Prepare presentations, estimates, and sales contracts.
Establish and maintain estimate follow-up procedures.
Prepare status reports, including activity, closings, follow-up, and adherence to goals for weekly sales meetings.
Assist in the implementation of company marketing plans as needed.
Carry out market research; i.e. competitive shops and customer surveys.
Identify and resolve customer satisfaction issues.
Establish and maintain effective team relationships with all support departments.
Adhere to all company policies, procedures, and business ethics codes.
Participate in and practice the brand mentality of "Everybody Sells". Constantly be looking for sales opportunities for the center.
Serve as a backup for answering the phone if the owner, manager, and sales/service employees are busy assisting other customers.
Assist at the front counter as needed.
Understand the sales process enough to consult with customers to determine project needs and solutions.
Additional Responsibilities
Participate in networking and marketing events such as seminars, referral groups, trade shows, and telemarketing programs.
Assist in collection of account receivables.
Coordinate shipping schedules and delivery of merchandise and services.
Conduct and/or supervise minor installations (i.e., RTA).
Coordinate various tasks & scheduling activities to ensure quality project management.
Working Conditions
Working conditions are normal for an office and a light manufacturing environment. Reports to owner or site General Manager.
Tennessee Sign Company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.
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