Digital Growth Marketing Director

4 days ago


Denver, Colorado, United States FusionAuth Full time

About the Role:

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  • FusionAuth is a leading provider of customer identity and access management (CIAM) software, looking for a results-driven Senior Outbound Growth Marketing Manager to drive targeted demand generation efforts in close partnership with our sales team.">
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Key Responsibilities:

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  2. Collaborate with sales to identify, prioritize, and target high-value accounts based on the Ideal Customer Profile (ICP), developing personalized outbound campaigns tailored to specific accounts and buyer personas.">
  3. Manage cold email campaigns using tools like Smartlead and HubSpot, focusing on optimization for engagement and conversions.">
  4. Partner with sales to create and execute personalized outreach strategies, integrating email, messaging sequences, and sales collateral.">
  5. Design templates, messaging, and enablement materials to support outbound sales efforts.">
  6. Collaborate with content, design, and demand generation teams to align messaging and ensure cohesive execution across campaigns.">
  7. Track and analyze outbound campaign performance, reporting insights and recommendations to key stakeholders.">
  8. Continuously test, refine, and improve outbound processes, tools, and strategies to maximize efficiency and impact.">
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Qualifications and Requirements:

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  • 5+ years of experience in B2B marketing, focusing on outbound demand generation, ABM, or sales enablement.">
  • Proven success in designing and executing outbound campaigns that drive pipeline and revenue growth, particularly in enterprise or high-value account environments.">
  • Hands-on experience with tools like Smartlead, HubSpot, or similar platforms, with knowledge of email deliverability best practices.">
  • Exceptional messaging and copywriting skills, capable of crafting tailored outreach content that resonates with technical and business decision-makers.">
  • Strong understanding of sales and marketing alignment and experience collaborating with sales teams to achieve shared goals.">
  • Data-driven mindset with a focus on tracking, reporting, and optimizing campaign performance.">
  • Familiarity with ICP development, sales collateral creation, and account-targeting strategies.">
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Estimated Salary: $120k-$150k per annum, commensurate with experience and qualifications.

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Benefits: Comprehensive medical, dental & vision plans, 401k with employer match, flexible spending account (FSA), paid holidays & flexible paid time off (PTO), professional growth & development opportunities.

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About FusionAuth:

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FusionAuth is a fast-growing startup headquartered in Denver, Colorado, providing customer identity and access management (CIAM) software solutions to businesses worldwide. Our mission is to make authentication and authorization simple and secure for every developer. We value innovation, teamwork, and customer satisfaction, offering a dynamic work environment and opportunities for career growth.

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Contact Information:

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Please apply through our website or reach out to us directly. We look forward to hearing from you

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Equal Employment Opportunity:

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FusionAuth provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.



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