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Senior Digital Marketing Specialist

2 months ago


San Diego, California, United States Miltenyi Biotec Full time
About the Role

We are seeking a highly skilled Senior Digital Marketing Specialist to join our team at Miltenyi Biotec. As a key member of our marketing team, you will play a critical role in driving our digital marketing efforts and helping us achieve our business goals.

Key Responsibilities
  • Develop and execute digital marketing strategies to drive targeted traffic, increase brand visibility, and engage with our audience.
  • Manage and optimize our marketing database to ensure high-quality leads and expand our customer base.
  • Design, send, and track e-blasts, develop and optimize landing pages, and manage our social media presence.
  • Collaborate with our global marketing team to drive regional SEO/SEM activities and develop email communications for our sales organization.
  • Act as a primary contact for our digital marketing team and serve as a key point of contact for regional web page, landing page, and email template development.
Requirements
  • Bachelor's degree in marketing or a related field, or equivalent combination of experience and education.
  • Minimum 2 years of experience in digital marketing or a related field.
  • Proven experience with CRM, lead management, and email marketing.
  • Strong written and verbal communication skills.
What We Offer

We offer a comprehensive benefits package, including health, vision, and dental insurance, plus a 401(k) plan. Our company is an EO Employer - M/F/Veteran/Disability/Sexual Orientation/Gender Identity, and we participate in E-Verify.