Senior Manager Convention Sales
4 weeks ago
Destination Cleveland is seeking a highly motivated and experienced Senior Manager Convention Sales to join our Sales team. As a key member of our team, you will be responsible for promoting and selling Cleveland as a convention and event destination, driving economic impact and stimulating community vitality.
Key Responsibilities:- Develop and implement a proactive sales strategy to secure convention and event business for Destination Cleveland.
- Manage complex and large-scale bookings from beginning to end, including generating leads, sending to convention center and hotel community, and transitioning to Convention Services.
- Meet established goals for monthly, quarterly, and annual quotas.
- Attend tradeshows, sales missions, networking meetings, and local meetings to solicit convention business.
- Act as a strategic thought leader, managing the sales process for each business opportunity and actively communicating with community stakeholders.
- Proactively identify elevated potential and current business to partner with Marketing for proposals, presentations, and site visits.
- Make personal presentations to boards of directors, meeting planners, key decision makers, local contacts, convention delegates, and/or site selection committees as needed to secure leads and/or book business.
- Coordinate all aspects of bid, including proposals, maximizing resources, incorporating market-specific facts, and incorporating creativity to give Cleveland the competitive edge.
- Maintain a thorough working knowledge of intra-city facilities, attractions, and services available in the area to customers and act as liaison for the customer.
- Coordinate and conduct site inspections in Cleveland, showcasing facilities and attractions, partnering with Services & Marketing for elevated meetings.
- Assist with the development of and participation in FAMs by securing qualified customers.
- Maintain existing and past account relationships through proactive outreach to maintained book of business to rebook business.
- Document exemplary information into CRM and manage database through ongoing audits.
- Partner with Convention Services to ensure smooth transition of booked business.
- Represent Destination Cleveland at events and assigned industry groups to generate interest in Cleveland or to pre-promote for booked events.
- Maintain high visibility for Destination Cleveland through professional and trade association memberships.
- Maintain familiarity with competing areas and issues that impact Destination Cleveland's ability to market Cleveland effectively.
- Work within the department's established SOPs related to convention sales.
- Adhere to the manager title level competency as designated by the organization.
- Perform other duties as assigned by Director of Sales, VP of Sales, and Chief Sales Officer.
- Bachelor's degree and 4+ years sales account experience or 8+ years equivalent relevant work experience.
- Ability to hunt to find new business with a proven track record.
- Ability to cultivate new markets and generate leads, interest, and demand for Cleveland.
- Expert-level relationship building and management experience and skills.
- Proficient knowledge of computer systems and sales-related software applications, specifically Microsoft Office PowerPoint, Excel, and Word.
- Excellent written and verbal communication skills, including the ability to present in front of small and large groups.
- Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardizations exist.
- Must be flexible, resourceful, and possess a keen ability to find solutions to book business into Cleveland.
- Strong organization skills.
- Strong team player with ability to work independently.
- Familiarity with the Cleveland region.
- Ability to work flexible hours, including some evenings, weekend, and holidays.
- Approximately 10% travel, including by air.
- Maintains a professional image and manner with customers.
- Viewing computer monitors.
- Frequent talking and/or listening.
- Regular sitting.
- Standing for community functions, presentations, trade shows, etc.
- Traveling to other locations to represent Destination Cleveland and Cleveland as a destination.
- Ability to lift up to 25 pounds.
Office environment; moderate noise. Offsite visits/appointments required. 3 days onsite min.
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