Senior Vice President of Data Platforms Solutions
2 days ago
Zenith, a leading full-service media agency, is seeking a highly skilled professional to join its Data and Platform Solutions group.
About ZenithZenith is part of Publicis Media, a global media buying network with a strong presence in the Americas and globally. As a full-service media agency, Zenith offers a range of capabilities and expertise across all channels and disciplines.
Job DescriptionThe Data and Platform Solutions group is a specialized team within the agency, acting as digital data and ad technology experts. The successful candidate will support the media team in utilizing audience data to inform media decisions.
Key Responsibilities- Manage day-to-day operations of the Data Management Platform (DMP)
- Execute on audience data to impact media strategies for client accounts
- Define audiences to be targeted, share data with partners, and track performance reports
- Integrate with the media planning team to make the DMP a central tool for smarter planning
- Act as an internal resource to demonstrate agency knowledge of data strategies
- Support and/or manage writing of media deliverables (timelines, POVs, RFPs, presentations, etc.)
- Bachelor's degree in Marketing, Advertising, or Data Science
- 12+ years of experience in digital media, ad technology, ad operations, or analytics
- Self-starter with excellent interpersonal, verbal, written communication, and presentation skills
- Experience managing multiple priorities, duties, and/or projects
- Familiarity with basic accounting/math principles and statistical analysis
The primary language for this role is English.
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