Data Platform Solutions Analyst

19 hours ago


Birmingham, Michigan, United States Zenith Full time
Job Opportunity

Zenith, a leading media agency, is seeking a highly motivated and detail-oriented individual to join our Data and Platform Solutions team.

Job Summary: As a Data Platform Solutions Analyst, you will be responsible for activating audience data and managing technology platforms to drive better marketing decisions.

Key Responsibilities:

  • Manage day-to-day DMP operations to ensure seamless data activation and media planning.
  • Collaborate with internal groups to integrate audience data into media strategies and drive business outcomes.
  • Develop and execute audience targeting strategies, manage data sharing with partners, and track performance reports.
  • Work closely with the media planning team to make the DMP a central tool for smarter planning and decision-making.
  • Stay up-to-date with current DMP and programmatic media trends to drive innovation and growth.

Requirements:

  • Bachelor's degree in Marketing, Advertising, or Data Science.
  • 1+ years of experience in digital media, ad technology, ad operations, or analytics.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to manage multiple priorities and projects simultaneously.
  • Familiarity with basic accounting and statistical analysis principles.

Additional Information: This is a hybrid position working 3 days per week in our temporary Birmingham, MI location, with plans to move to our permanent downtown Detroit location when the office opens.



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