Product Marketing Specialist

3 weeks ago


Little Rock, Arkansas, United States USAble Life Full time

At USAble Life, we're committed to delivering exceptional products and services that make a meaningful difference in the lives of our customers and employees. As a Product Marketing Specialist, you'll play a critical role in helping us achieve this goal.

The ideal candidate will have a strong understanding of business products and a proven track record of developing effective marketing strategies and programs. You'll work closely with our Marketing leadership team to create marketing assets that clearly and effectively demonstrate our products' value.

Some of your key responsibilities will include:

  • Building and maintaining a strong understanding of our products, services, and distribution channels
  • Collaborating with writers and designers to create marketing content and assets for both consumer and B2B segments
  • Managing marketing requests from product and sales teams and ensuring deadlines are met
  • Creating field tools, including sales presentations, playbooks, and training decks, to support Sales and Account Management
  • Working with our digital team to maintain, refresh, and roll out new digital assets
  • Becoming an expert on our brands and ensuring consistency in voice, messaging, branding, and look-and-feel of all marketing assets
  • Managing, measuring, assessing, and optimizing the performance and effectiveness of marketing programs, content, and campaigns

We offer a comprehensive benefits package, including a competitive salary range of $52,000 to $83,000, annual increases, and a yearly bonus potential. You'll also have opportunities for personal and professional development, career advancement, and a collaborative, team-oriented work environment.

As a Product Marketing Specialist at USAble Life, you'll have the opportunity to make a meaningful difference in the lives of others and be part of a diverse and inclusive team that values employees and celebrates their talents and contributions.



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